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Gluten Free Beer Market

The market for Gluten Free Beer was estimated at $9.3 billion in 2025; it is anticipated to increase to $17.5 billion by 2030, with projections indicating growth to around $32.7 billion by 2035.

Report ID:DS1901013
Author:Debadatta Patel - Senior Consultant
Published Date:
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Global Gluten Free Beer Market Outlook

Revenue, 2025

$9.3B

Forecast, 2035

$32.7B

CAGR, 2026 - 2035

13.4%

The Gluten Free Beer industry revenue is expected to be around $9.3 billion in 2026 and expected to showcase growth with 13.4% CAGR between 2026 and 2035. Looking ahead, things are looking solid more people are watching what they drink because those who can’t eat gluten now expect fun flavors without risk. Folks who avoid gluten by necessity see safer choices mattering just as much as enjoyment. Because consumers know more about allergy risks, labels with fewer hidden ingredients gain attention fast. Tasting just like regular beer matters just as much when choosing gluten free, so breweries tweak old recipes using grains like sorghum instead of barley. You’ll find bigger displays and ads pushing these drinks in liquor and corner shops combined they handle most of sales. These spots keep adding room and pushing ads, moving gluten free beer into regular grocery aisles while drawing in long time buyers and occasional drinkers alike. Lager led the product lineup, bringing in $6.22 billion by 2025, showing how well known crisp gluten free beers along with straightforward craft options helped draw regular mass market drinkers into the world of gluten free choices.

Brewed often without wheat, barley, or rye, gluten free beer shifts focus to sorghum, rice, corn, millet, or buckwheat instead. Processing steps are designed carefully so that final products meet strict safety standards for those requiring total gluten removal. Look for straightforward labeling, a wide range of beers from light lagers to rich stouts and taste experiences that feel familiar compared to standard brews. These traits make it useful in pubs, eateries, and similar spaces where varied menu options are now routine. You’ll find it mainly in bars serving directly, either on tap or bottled, teaming well with everyday meals and gatherings among friends. Off the shelf, small bottles or larger cases appear regularly, suited quietly for quiet nights in, matching dishes carefully, or serving groups without fuss. Lately its become common to see higher end gluten free beers gaining attention. Instead of just replicating old styles, some makers now release low calorie versions without alcohol. Not uncommon either are brews packed with fresh fruits or heavy hop notes. Notably, buying beer online has grown, helping people find unfamiliar brands they might like. Notably, recurring deliveries through digital stores let buyers explore different gluten free options more freely across regions

Gluten Free Beer market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2025-2035
Gluten Free Beer Market Outlook

Market Key Insights

  • The Gluten Free Beer market is projected to grow from $9.3 billion in 2025 to $32.7 billion in 2035. This represents a CAGR of 13.4%, reflecting rising demand across Health Consideration, Catering to Diverse Dietary Preferences, and Craft Beer.

  • Companies like Anheuser Busch InBev, Brasseurs Sans Gluten, and Bards Brewing hold strong positions within this space.

  • The U.S. and UK are growing these two regions lead in the Gluten Free Beer space. From 2025 to 2030, they’re projected to rise at a clip between 12.1% and 16.1% annually.

  • Across regions like Brazil, India and South Africa, momentum builds with rates stretching from 9.4% to 14.1%. % yearly. Growth here stands out as notable compared to other region's.

  • Transition like Shift Toward Health Consciousness is expected to add $2 billion to the Gluten Free Beer market growth by 2030.

  • A jump in demand could push the Gluten Free Beer market toward $23.4 billion from 2025 to 2035. Manufacturers aim at specific groups ones expected to claim a bigger slice of the space down the road.

  • With

    increasing health consciousness, and

    Rising Disposable Income, Gluten Free Beer market to expand 252% between 2025 and 2035.

gluten free beer market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Gluten Free Beer - Country Share Analysis

Opportunities in the Gluten Free Beer

Across North America, consumers avoiding gluten are also increasingly choosing beers that align with their lifestyle preferences. As more individuals discover they cannot process gluten, venues such as breweries, concerts, and stadiums are seeing stronger demand for low-gluten options. Beer makers offering gluten-free varieties gain recognition by using real herbs and reducing sugar content. Both the selection on tap and the quality behind it influence consumer choice. Gluten-free ales are particularly popular and are expected to expand rapidly, supported by a projected 15.8% annual growth in ale demand worldwide.

Growth Opportunities in North America and Europe

North America sees strong attention to celiac disease and gluten reactions, feeding demand for specialty beers. Craft brewing has long roots here, making gluten free options gain ground naturally. Officiency lies in liquor stores they still lead sales because state rules limit distribution choices. These outlets offer tested selections, building trust with buyers who rely on guided product picks. Shoppers now turn more often to web based channels searching for specific needs: low carb drinks, clear ingredient labels, user feedback. Big beverage firms respond by launching gluten safe versions across well known lines. This pressure pushes niche makers to stand apart through local farms, strict lab tested standards, or richer tasting lagers. Across regions, key openings appear where demand meets innovation One move goes up in value strong, aged gluten free beers sit on shelves where people shop often. These land in places that make access easy, built around habits already formed. Another path takes shape through boxes sent monthly, filled with rare picks meant for younger buyers watching what they eat. They find it online, delivered without fuss, matching how they live now. Near busy roads where lives move fast, small bottles appear in stores within reach. Labels say straight no gluten hiding here and hint at taste benefits like fewer carbs or less calorie load. Folks grabbing things quickly notice differences without thinking twice. Nowhere else does the scenario shift quite like this strong beers without gluten take center stage in specialty shops across regions. These spots favor bold choices that stand out on shelves. Elsewhere, online hubs offer recurring shipments of rare brews especially favored by younger buyers keen on healthy living. Meanwhile, city corners see quick serve outlets stock single bottles chilled and ready. Labels here shout it gluten free beer made clear through smart labels. Calorie conscious shoppers notice fast it reads low, it feels right, done.
A fresh wave of interest in gluten-free beers is sweeping across Europe, fueled by both consumer trends and clear allergen regulations, along with a long tradition of social beer drinking. Taste matters deeply to consumers, as does authenticity; off-the-shelf outlets, especially those focused on specialty drinks, play a key role. Customers often turn to small-batch varieties rooted in local heritage, particularly in urban areas where easy-to-carry, ready-to-drink options are in demand. Online shopping, while not always matching volume in traditional outlets, opens doors for rare labels catering to gluten-free consumers, enabling producers to bypass complex local supply chains and distribute limited-edition selections across borders quickly. Established regional breweries expand into gluten-free lines to retain regular drinkers, while newer specialists rely on traditional methods and homegrown grains to create distinct flavors. Opportunities grow where craft beers combine taste and tradition, supported by sampling sessions in stores and sensory experiences that link quality with expectation. Online platforms curate selections based on local preferences and eco-conscious choices. Small bottles and low-sugar versions designed for active lifestyles are increasingly prominent. Sustainability and convenience shape consumer choices, while cleaner ingredient lists and smarter packaging enhance perceived quality.

Market Dynamics and Supply Chain

01

Driver: Rising Health Awareness and Expanding Craft Beer Influence

The gluten free beer market is also strongly propelled by the combined forces of increasing health awareness among consumers and the expanding influence of the craft beer segment. First, a growing number of individuals are also becoming conscious of gluten‑related health issues such as celiac disease and non‑celiac gluten sensitivity, prompting more people to seek alternatives to traditional barley beers that can also trigger adverse reactions; this has also broadened the consumer base beyond medical necessity to include health‑oriented drinkers. Breweries respond by innovating with gluten‑free grains like sorghum, rice, and buckwheat to deliver flavorful substitutes that meet these dietary needs while aligning with clean‑label trends. Second, the craft beer movement has also embraced gluten free formats as consumers increasingly demand unique flavors and artisanal quality in their brews. Microbreweries and specialty producers are also experimenting with diverse gluten‑free styles and ingredients, elevating product appeal and driving category growth. These dynamics together accelerate market adoption, as health‑minded and craft‑enthusiast consumers influence brewery portfolios and retail offerings. 
A key driver for the gluten free beer market is also the advancement of brewing technologies that improve product quality and accessibility. Breweries are also leveraging modern techniques such as alternative grain processing and enzyme applications to refine flavor profiles and texture, making gluten‑free beers more competitive with traditional beers in taste and mouthfeel. This innovation helps overcome historical taste limitations associated with gluten free variants, attracting a broader spectrum of beer drinkers who previously may also have also avoided gluten‑free options due to sensory compromises. Enhanced brewing processes also support consistent quality control and certification standards, boosting consumer confidence. By reducing production barriers and expanding style diversity—from lagers to IPAs—these technological strides are also elevating gluten‑free beer’s market presence and are also pivotal in drawing both niche and mainstream interest.
02

Restraint: High Production Costs and Supply Chain Limitations Restrict Market Scalability

Gluten free beer production incurs substantially higher costs due to reliance on specialty grains like sorghum, millet, and rice that are often 20 %–35 % more expensive than traditional barley, squeezing margins and limiting price competitiveness. Brewers also face supply chain constraints with inconsistent raw material availability and regional shortages, which can disrupt production volumes and increase retail prices. These economic pressures deter smaller breweries from entering or scaling gluten free offerings, reducing market expansion and broader penetration, especially in price‑sensitive segments.
03

Opportunity: Untapped potential for Gluten Free Beer in Asia-Pacific on-trade channels targeting urban celiac consumers and Expanding opportunities in European craft brewing industry for premium gluten free lager and ale innovation

Fast city growth across the Asia Pacific pushes up interest in gluten free beer, especially among those buying more at home and eating out. Shoppers who track down safe options online now guide choices through digital tools. Beer makers gain ground when teaming up with places serving large crowds during peak hours. Sales shift toward web based platforms since buyers rely heavily on facts before deciding. With gentle weather patterns plus drinks that are easy to drink, gluten free lagers likely lead the way in each region growing stronger by the bottle, becoming harder to ignore.
Across Europe, changing rules plus what people want are pushing breweries to reshape their beers focused strictly on gluten free status. Malt suppliers joining forces with bio chem firms alongside small brewers now deliver consistent taste in gluten free lagers and stouts that also please palates. Upward trend in high end gluten free brews fuels creative one time batches alongside meals built to match specific drinks. Worldwide, lager holds the edge when it comes to growth. Its revenue jumps from 6.22 billion in 2025 to 11.16 billion by 2030.
04

Challenge: Consumer Perception of Taste and Limited Awareness Reduces Broader Adoption

Many potential buyers perceive gluten free beers as inferior in taste and texture compared to conventional beers, which suppresses demand among mainstream beer drinkers and slows adoption beyond niche health‑focused segments. This perception challenge is compounded by limited consumer awareness of gluten intolerance and the benefits of gluten free beer in certain regions, leading to hesitancy in trials and repeat purchases. Such attitude barriers constrain revenue growth and keep gluten free beer a smaller share of total beer consumption.

Supply Chain Landscape

1

Raw Material Sourcing

Anheuser-Busch InBevBrasseurs Sans GlutenGhostfish Brewing Company
2

Gluten Free Beer

Brasseurs Sans GlutenBard's Brewing LLCHolidaily Brewing Company
3

Distribution Logistics

Anheuser-Busch InBevGhostfish Brewing CompanyHolidaily Brewing Company
4

End User Applications

Retail consumersHospitalitySpecialty health retailers
Gluten Free Beer - Supply Chain

Use Cases of Gluten Free Beer in Health Consideration & Craft

Health Consideration : Gluten free beer has become a key choice for consumers prioritizing health and wellbeing, especially those with celiac disease or gluten sensitivity who cannot tolerate traditional barley‑based beers. These beers are brewed with alternative gluten‑free grains such as sorghum, rice, and millet, which help avoid adverse reactions while allowing drinkers to enjoy beer’s social and sensory aspects without health concerns. Brands like Lakefront Brewery’s New Grist and Glutenberg’s range are well‑regarded for their quality and adherence to strict gluten‑free standards, drawing loyal followings among health‑minded drinkers and supporting broader adoption of gluten‑free lifestyles. 
Catering to Diverse Dietary Preferences : As dietary preferences diversify, gluten free beer serves individuals who choose gluten-free diets for personal or wellness reasons beyond clinical necessity. These beers offer inclusive options in social and dining settings, appealing to consumers who value mindful eating and beverage choices. Brewers like New Planet Beer and Ground Breaker Brewing specialize in providing a broad portfolio of gluten‑free beers, leveraging grains like sorghum and rice to create classic ale and lager profiles without gluten. Their strong positioning in niche retail and health food channels underscores the market’s responsiveness to diverse dietary needs, expanding access and consumer choice. 
Craft Beer : In the craft beer application, gluten free beers are embraced by artisanal brewers who innovate with unique ingredients and brewing techniques to produce flavorful, gluten‑free alternatives to traditional craft styles. Craft lovers seeking complexity and creativity can find gluten‑free IPAs, stouts, and specialty brews from companies like Omission Brewing Co., Glutenberg, and smaller craft innovators that blend alternative grains and bold hop profiles. These players are strengthening their market positions by combining craft authenticity with gluten‑free appeal, attracting enthusiasts who demand both taste and dietary accommodation in their beer experiences. 

Recent Developments

The gluten free beer segment has seen strategic shifts as gluten‑free brewing innovation and craft beer innovation grow. Brewers are using alternative grains like sorghum and millet to improve taste and appeal to broader dietary preferences beyond celiac diets. Rising consumer demand for healthier, celiac friendly beer options is driving portfolio expansion and premiumization. Recent developments show enhanced quality, diversified styles, and stronger distribution, positioning gluten free beer for sustained market relevance within the broader beer industry.

September 2025 : New Grist from Lakefront Brewery was ranked fourth on USA Today’s list of the best gluten‑free beers, highlighting its continued market prominence and consumer acclaim in the gluten‑free segment. New Grist is brewed without wheat or barley using sorghum, rice and millet, strengthening Lakefront’s reputation for quality gluten‑free offerings and supporting brand visibility in mainstream media. 
May 2025 : Ghostfish Brewing Company released Pacific Ale, a gluten‑free Australian‑style pale ale brewed in collaboration with Australia’s TWØBAYS Brewing Co. This marked one of the first global collaborations between dedicated gluten‑free breweries, showcasing cross‑border innovation and expanding Ghostfish’s product portfolio and international engagement. 

Impact of Industry Transitions on the Gluten Free Beer Market

As a core segment of the Packaged & Processed F&B industry, the Gluten Free Beer market develops in line with broader industry shifts. Over recent years, transitions such as Shift Toward Health Consciousness and Adoption of Advanced Brewing Techniques have redefined priorities across the Packaged & Processed F&B sector, influencing how the Gluten Free Beer market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Shift Toward Health Consciousness

A growing focus on health habits. More people now pay attention to what they eat and drink, wary of ingredients that might harm them. Instead of usual beer mixes, they reach for options without gluten, seeing less risk and clearer labels. Better gut reactions some say and a sense of feeling more alive inside the body. This shift pulls attention toward smaller producers using different crops while being open about every item added. By 2030, expected additions to market value sit near $2 billion. Preferences have shifted slowly but surely turning gluten free beer from a rare fix for sensitivity into one part regular choice, one part body friendly choice.
02

Adoption of Advanced Brewing Techniques

Adoption of advanced brewing techniques has significantly transformed the gluten free beer market, enabling brewers to innovate with unique flavors and textures previously unattainable. Techniques such as enzymatic gluten removal, alternative grain fermentation, and precision temperature control allow producers to mimic traditional beer profiles while remaining gluten free. This transition has positively impacted associated industries, including specialty grain suppliers and craft beverage distributors, by creating new demand for sorghum, millet, and buckwheat. For example, Omission Brewing and Glutenberg have leveraged these methods to expand their product lines, attracting both health‑conscious consumers and craft beer enthusiasts. Overall, innovation is driving market differentiation, improved quality, and broader consumer adoption.