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Vitamin E Oil Market

The market for Vitamin E Oil was estimated at $1.3 billion in 2025; it is anticipated to increase to $1.9 billion by 2030, with projections indicating growth to around $2.7 billion by 2035.

Report ID:DS1806030
Author:Debadatta Patel - Senior Consultant
Published Date:
Datatree
Life Science
Other Healthcare
Vitamin E Oil
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Report Summary
Market Data
Methodology
Table of Contents

Global Vitamin E Oil Market Outlook

Revenue, 2025

$1.3B

Forecast, 2035

$2.7B

CAGR, 2026 - 2035

7.4%

The Vitamin E Oil industry revenue is expected to be around $1.3 billion in 2026 and expected to showcase growth with 7.4% CAGR between 2026 and 2035. As a key component of skincare routines and healthy eating, a growing interest in the benefits of Vitamin E Oil is becoming apparent, driven in part by increasing consumer understanding of the effects of antioxidants on overall wellness. Increasing demand for vitamin E oil is being driven by its rising inclusion in premium skincare products, anti ageing creams and moisturisers which repair the skins protective barrier. It is also being used in dietary supplements aimed at the immune system and overall well being. Research into new technologies and ingredients such as Vitamin E oil capsules, Vitamin E oil of a high standard to be used in cosmetics and perfumes, and other ingredients like plant extracts and vitamins that have complementary properties is helping the use of Vitamin E stay relevant for cosmetic companies looking to stand out and develop relationships with their customers in the long term.

With a variety of applications including use in skincare and as a dietary supplement, vitamin E oil, also known as Tocopherol , benefits skin health through several mechanisms. Its free radical scavenging activity protects the skin from cell damage, while its moisturising properties promote skin hydration. Omega 7 within the market blend of skincare and nutritional supplements represents 67.8% of market demand due to its widespread use in facial creams and serums, hair nourishment treatments, soft gel capsules and fortified foods. The market is presently dominated by synthetic vitamin E oil products which accounted for a total of $0.75 billion revenue in the year 2025. This is mainly because synthetic formulations are cost effective, highly stable and mass producible. These characteristics make them suitable for a variety of cosmetics and dietary supplements that are in high demand. The trend towards natural and organic products is driving new directions in the cosmetic industry. In addition to this, there is a growing demand for products that do not only use animal testing and are free from animal products. Furthermore, consumers are increasingly seeking tailored nutrition advice, which is likely to influence companies strategic decisions. The demand for natural Vitamin E oil with high purity is also rising.

Vitamin E Oil market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2025-2035
Vitamin E Oil Market Outlook

Market Key Insights

  • By 2035, the world is expected to see vitamin E oil revenues rise to $2.7 billion from a 2025 base of $1.3 billion. The market witnessed a compound annual growth rate of 7.2 % due to an increasing demand in the fields of skincare enhancement, hair vitality boosters and wound healing treatments.

  • Leading companies in this market include BASF SE, DSM and Archer Daniels Midland Company. These firms have a significant influence on the markets competitive position.

  • The United States and China are the leading nations within the vitamin E oil market. It is predicted these two countries will experience a compound annual growth rate of 4.7% to 6.9% by the years 2025 and 2030.

  • Of the regions, growth in emerging markets, such as those in Indonesia, Thailand and Brazil, is predicted to be the most rapid, with a compound annual growth rate in the range of 8.3% to 9.9%.

  • The impact of the shift towards online sales seen with the success of Boost is likely to have a significant effect on the Vitamin E Oilindustry'srevenue value chain in both the US and China. By 2030 this could amount to $46 million.

  • The vitamin E oil industry is predicted to experience an increase in revenue of $1.3 billion between the years 2025 and 2030. It is anticipated that products used for hair and nail care manufactured from vitamin E oil will account for the largest proportion of sales.

  • Due to the trend of increasing awareness of health amongst consumers as well as the growing beauty and personal care industry, the Vitamin E Oil market is expected to double between 2025 and 2035.

vitamin e oil market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Vitamin E Oil - Country Share Analysis

Opportunities in the Vitamin E Oil

Indian women are increasingly opting for plant derived, facial products that contain recognised anti aging and antioxidant properties. Little is also made of the properties of top quality natural vitamin E oil in skincare products for protection against environmental damage. The key to differentiating a product line lies in its partnership with dermatological clinics to develop formulas and by using the encapsulated form of vitamin E. By 2030 it is predicted that the global market for natural vitamin E oil will expand from $0.59 billion in 2025 to $0.90 billion, growing at approximately 8.9% CAGR, with natural vitamin E oil products being introduced in India.

Growth Opportunities in North America and Asia-Pacific

The main driver of demand in North America for vitamin E oil is the advanced skin care market. Here it is used in products against aging and in reducing scars and in vitamin E serum. In this market it is the most important sector, secondly used in hair care products and in dietary supplements. The regions high end beauty products market is well established, with consumers in the region being aware of the benefits of using natural vitamin E for skin protection and repair from the sun and other environmental stressors. The region is also witnessing a fast growth in the demand for organic cosmetics and natural skincare products. With the marketplace for skincare products becoming increasingly saturated, manufacturers who specialise in dermocosmetics, as well as nutraceutical companies and niche producers of plant based oils, are competing fiercely. The key to distinguishing these products is now more than ever the process by which the ingredients are sourced, the levels of vitamin E present and clinical trials conducted. Price alone is no longer sufficient. The top opportunities available for vitamin E oil in the marketplace involve creating high end, dermatology approved anti aging skincare products. It could also incorporate nutritional benefits that combine vitamin E tablets with topical treatments.
In the Asia Pacific region, vitamin E oil plays an even greater role in skin care and, to a lesser extent, in hair care. It is utilised in hair care products for promoting the health of the scalp and in the reduction of hair breakage, along with the enhancement of hair shine. Hair care products in this region include hair oil and multi purpose hair serum. The formulation of such products often incorporates natural vitamin E. The regions customs with regards to beauty are well catered for by these products. The global cosmetic plant extracts market is experiencing growth due to its demand from young consumers who are concerned with appearance, an increasingly urban population and also the blending of natural herbal skincare remedies with vitamin E oil in products like K beauty, J beauty and Ayurvedic skincare. This is largely driven by a higher disposable income and by the increasing penetration of e commerce in the mass market and the high end sectors. In the personal care industry, regional brands are fast to react to trends such as the trend towards cleaner beauty products, vegan products and products with fewer ingredients. These agile brands together with contract manufacturers and private labels are making life difficult for major global companies by using fragrances, product textures and packaging that are tailored to local markets. Key growth region's include formulating Vitamin E Oil as a key component in products such as moisturising facial treatments that are suitable for people with dry skin and sun creams. Hair products that include Vitamin E Oil as an active ingredient should also be developed, focusing on products for hair damaged by colouring and those who frequently use heated styling equipment. Alternatively, it may be worthwhile for the company to develop its sales in the nail care and vitamin supplement industries.

Market Dynamics and Supply Chain

01

Driver: Rising Demand for Natural Personal Care Products and Anti-Aging Nutraceuticals

Consumer preference for clean, plant-derived ingredients and the growth of anti-aging nutraceuticals are also major drivers for the vitamin E oil market. In personal care, formulators increasingly replace synthetic antioxidants with natural tocopherols to meet demand for “green” skincare, boosting incorporation in moisturizers, serums, and lip care. This trend is also supported by tighter regulation and heightened awareness of ingredient transparency. Separately, the anti-aging nutraceutical category continues to expand as aging populations and wellness enthusiasts seek dietary antioxidants. Vitamin E oil’s role in cellular protection and immune support enhances its appeal in fortified supplements, functional foods, and beverages. also advances in extraction technologies, including cold-pressed and high-purity processes, improve bioavailability and sensory profiles, enabling premium positioning. Together, these trends foster cross-industry adoption of vitamin E oil, from cosmetic innovation platforms to personalized nutrition brands targeting skin health and longevity.
Oxidative stress’s link to hair thinning and scalp inflammation has also created niche demand for targeted haircare solutions incorporating vitamin E oil. Scientific studies showing antioxidant benefits for follicle protection drive innovation in serums and treatments marketed to both men and women experiencing early hair loss. Premium professional products leverage tocopherol blends to differentiate performance, motivating salons and dermatology brands to adopt these ingredients.
02

Restraint: High Raw Material Price Volatility Hinders Cost-Competitive Production

Fluctuating costs of vitamin E oil feedstocks such as soybean and sunflower oils significantly strain manufacturers’ margins and pricing strategies. For example, sharp increases in commodity prices in 2024 forced personal care brands to raise finished product prices, weakening consumer demand. This volatility disrupts supply planning, deters smaller producers, and reduces market revenue growth as buyers delay purchases or switch to lower-cost synthetic alternatives.
03

Opportunity: Growing adoption of natural vitamin E dietary supplements by cardiovascular health-conscious seniors in the United States and Expanding use of plant-derived vitamin E oil in clean-label haircare products across European salon chains

In the US consumers who are looking at their health are opting for multivitamins that are formulated to support heart health over the more affordable generic multivitamin options. Although there is a growing interest in natural vitamin E formulations, synthetic is still used widely in various products due to its preference. Products may find success using a combination of natural vitamin E oil and omega 3s or CoQ10 that are supported by cardiologists. The global natural vitamin E market will be larger than synthetic by 2030. It is predicted to increase from $750 million in 2025 to $1 billion by 2030, with an average annual growth rate of 5.8%. This is a predicted Compound Annual Growth Rate. Natural vitamin E products can command a premium price and will have a faster growth rate than synthetic vitamin E.
Colour sensitive clients in Europe increasingly seek out sulphate free, plant based hair care treatments that repair damage done to the hair by pollution. In general, industrially produced products contain antioxidant systems of a low level and rarely incorporate plant based tocopherol. Natural vitamin E which has a high load and is delivered via a microemulsion can be used to formulate treatments for the scalp and serums which are silicone light. The products are non greasy in feel. By collaborating vitamin E producers with spas, the market for natural vitamin E can be driven forward by the strong growth rate of 8.9% a year globally for this product.
04

Challenge: Strict Regulatory and Quality Compliance Challenges Slows Market Entry

Tight safety standards and varying regional regulations for topical and therapeutic vitamin E products increase compliance costs and delay approvals. For instance, cosmetic regulatory hurdles in the EU demand extensive documentation for claims related to skin benefits, slowing new product launches. High testing expenses and longer approval timelines limit new entrants, reduce innovation rates, and constrain market expansion, particularly for premium or functional applications with stringent quality requirements.

Supply Chain Landscape

1

Oilseed Cultivation

Wilmar International LimitedSime Darby Oils NutritionArcher Daniels Midland Company
2

Tocopherol Production

BASF SEArcher Daniels Midland CompanyKoninklijke DSM N.V
3

Vitamin E Oil

BASF SEKoninklijke DSM N.V.Archer Daniels Midland Company
4

End-use Industries

Cosmetics & Personal CareDietary SupplementsPharmaceuticals
Vitamin E Oil - Supply Chain

Use Cases of Vitamin E Oil in Skincare Enhancement & Hair Vitality Boost

Skincare Enhancement : Widely embraced in personal care formulations, vitamin E oil for skincare enhancement is predominantly natural mixed tocopherols used in creams, serums, and lotions. It helps protect skin from oxidative stress, supports barrier repair, and improves moisture retention, making it popular among cosmetic brands and dermatology focused end users. BASF, DSM Firmenich, and Croda International lead this segment with high purity cosmetic grade offerings, strong formulation expertise, and global supply networks supporting premium skincare manufacturers.
Hair Vitality Boost : Increasingly integrated into hair oils, masks, and scalp treatments, vitamin E oil for hair vitality boost is mainly used as tocopheryl acetate due to its stability in formulations. It nourishes the scalp, improves circulation, and reduces oxidative damage to hair follicles, supporting shine and strength. End users include mass market and professional haircare brands. BASF, Eastman Chemical, and KLK Oleo are key suppliers, recognized for consistent quality, formulation compatibility, and reliable volumes for large scale haircare production.
Wound Healing Enhancer : In digital therapeutic and dermatological applications, vitamin E oil for wound healing enhancement is primarily pharmaceutical grade natural tocopherols used in ointments, gels, and medicated dressings. Its antioxidant and anti inflammatory properties support tissue repair, reduce scar formation, and protect damaged skin from further oxidative injury. Hospitals and topical drug manufacturers are key end users. DSM Firmenich, BASF, and Archer Daniels Midland hold strong positions due to stringent quality standards, regulatory compliance, and clinical grade production capabilities.

Recent Developments

Recent developments in the Tocopherol market reflect expanding production capacity, sustainability trends, and strong demand for natural antioxidants. Major players like BASF, DSM Firmenich, and Louis Dreyfus Company are increasing output and launching plant-based tocopherol lines to meet clean-label and organic ingredient needs. A key market trend is the shift toward natural, non-GMO, and multi-antioxidant formulations in skincare and supplements, enhancing vitamin E’s role in preventive health and beauty applications while improving supply chain transparency.

July 2025 : Koninklijke DSM N.V. (post-merger DSM-Firmenich) entered a strategic collaboration with a South Korean plant-based dairy producer to develop fortified non-dairy beverages enhanced with organic vitamin E, expanding DSM’s footprint in functional beverage formulations across Asia-Pacific.
March 2025 : Wilmar International Limited via Wilmar Nutrition expanded its Jiangsu, China vitamin E production facility for sunflower-derived tocopherols, integrating AI-based quality control and traceability to meet rising non-GMO and clean-label demand in food and nutraceutical markets.
January 2025 : Archer Daniels Midland Company (ADM) announced a strategic partnership with Naturex to diversify and secure natural vitamin E tocopherol and tocotrienol supply for food, beverage, and supplement applications, strengthening ADM’s raw material sourcing and market reach.

Impact of Industry Transitions on the Vitamin E Oil Market

As a core segment of the Other Healthcare industry, the Vitamin E Oil market develops in line with broader industry shifts. Over recent years, transitions such as Boost in Online Sales and Pharma and Clinical Integration have redefined priorities across the Other Healthcare sector, influencing how the Vitamin E Oil market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Boost in Online Sales

The trend towards online purchasing is dramatically changing the way the market for Vitamin E Oil functions. E commerce platforms are developing into a key region for expansion in the Vitamin E Oil supply chain, particularly in the United States and China. A digital transformation is predicted to generate $46 million more revenue in the personal care industry by 2030. This increase in revenue is anticipated as a result of consumers buying products direct from the manufacturers, the cosmetics industry having a wider range of products and adverts for these being targeted more precisely. The trend towards products made from natural ingredients is also evident in the convenience sector, where there is a growing demand for easy to consume formats. This in turn has enabled the food industry to cut out intermediaries when selling goods over the internet, boost profits and reach new markets. This shift in consumer behavior is actually a strategic movement of resources towards digitally native Vitamin E Oil companies and platforms.
02

Pharma and Clinical Integration

Vitamin E oil is increasingly transitioning from a supplemental antioxidant to a clinically integrated excipient and therapeutic adjunct in pharmaceutical and medical applications. Its role in wound care products, dermatological formulations, and drug delivery systems has expanded due to proven antioxidant, anti inflammatory, and tissue protective properties. This transition impacts healthcare, medical devices, and topical drug manufacturing, where vitamin E oil enhances formulation stability and patient outcomes. Contract manufacturing organizations and hospitals now demand pharmaceutical grade vitamin E with stringent purity standards. Leading producers such as BASF, DSM Firmenich, and Eastman Chemical have strengthened GMP compliant production, enabling deeper integration into regulated healthcare value chains.