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Rice Syrup Market
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Rice Syrup Market

Author: Debadatta Patel - Senior Consultant, Report ID - DS1901073, Published - January 2025

Segmented in Type (Brown, White), End-User Application (Food & Beverages, Pharmaceutical, Personal Care), Distribution Channel, Organic Certification and Regions - Global Industry Analysis, Size, Share, Trends, and Forecast 2024 – 2034

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Global Rice Syrup Market Outlook

A new era is emerging in the world of sweeteners with the rise of Rice Syrup as a game changer in redefining sugar substitutes. The market, for Rice syrup was estimated at $2.1 billion in 2024. It is anticipated to increase to $3.3 billion by 2030 with projections indicating a growth to around $4.7 billion by 2035. This expansion represents a compound annual growth rate (CAGR) of 7.7% over the forecast period. This derived sweetener is not only just enhancing culinary delights but also reshaping the landscape of the food and beverage sector by usher ing in a era of wholesome enjoyment, in light of increasing health consciousness.


Brown rice derived Rice Syrup offers a sweet and intricate carbohydrate liquid alternative to high fructose corn syrup in various recipes for health conscious individuals seeking gluten free and hypoallergenic options packed with essential vitamins and nutrients. The increasing embrace of vegan lifestyles and the growing preference, for foods are key trends driving the market expansion of Rice Syrup.


Market Size Forecast & Key Insights

2019
$2.1B2024
2029
$4.4B2034

Absolute Growth Opportunity = $2.3B

The Rice Syrup market is projected to grow from $2.1 billion in 2024 to $4.4 billion in 2034. This represents a CAGR of 7.7%, reflecting rising demand across Natural Sweetening Alternative, Health Food Ingredient and Brewing Component.

The Rice Syrup market is set to add $2.3 billion between 2024 and 2034, with manufacturer targeting Pharmaceutical & Personal Care End-User Application projected to gain a larger market share.

With Increasing health consciousness, and Demand for gluten-free and organic products, Rice Syrup market to expand 110% between 2024 and 2034.

Opportunities in the Rice Syrup Market

Incorporation into Craft Beers and Breweries

The expansion of the craft beer sector provides opportunities to incorporate rice syrup in brewing methods which can change the taste and consistency of beers in a manner.

Adopting Rice Syrup in Vegan Diets and Expanding Use in Diabetic Friendly Confections

The growing knowledge and choice among consumers for plant based and vegan diets present a rising chance for rice syrup to be used as a sweetener derived from plants in vegan cooking recipes as an alternative, to traditional sugar and honey that maintains flavor and boosts nutritional benefits.

Rice syrup offers a potential in creating diabetic friendly treats and sweets because it has a lower glycemic index than regular sugar. This makes it a healthier option, for sweetening desserts.

Growth Opportunities in North America and Europe

Europe Outlook

On the side in Europe's rice syrup industry is seeing faster expansion compared to elsewhere.There'sa rising need in this region because of the cases of lactose intolerance which is why rice syrup serves as a appealing option to sweeteners derived from dairy products. Also tight food safety laws in the EU contribute to the desire for natural items such, as rice syrup. Yet the industry is fiercely competitive presenting chances to businesses that can stand out with top notch products and fresh ideas.

North America Outlook

In North America's rice syrup market is experiencing growth fueled by a rise in health awareness and the preference for organic and natural sweeteners ingredients. The competition is heating up as players in the industry drive innovation forward. However the known status of rice syrup compared to traditional sweeteners creates room, for growth through promotional efforts and diversification of product offerings.

North America Outlook

In North America's rice syrup market is experiencing growth fueled by a rise in health awareness and the preference for organic and natural sweeteners ingredients. The competition is heating up as players in the industry drive innovation forward. However the known status of rice syrup compared to traditional sweeteners creates room, for growth through promotional efforts and diversification of product offerings.

Europe Outlook

On the side in Europe's rice syrup industry is seeing faster expansion compared to elsewhere.There'sa rising need in this region because of the cases of lactose intolerance which is why rice syrup serves as a appealing option to sweeteners derived from dairy products. Also tight food safety laws in the EU contribute to the desire for natural items such, as rice syrup. Yet the industry is fiercely competitive presenting chances to businesses that can stand out with top notch products and fresh ideas.

Growth Opportunities in North America and Europe

Established and Emerging Market's Growth Trend 2025–2034

1

Major Markets : China, United States, Japan, India, South Korea are expected to grow at 5.0% to 7.4% CAGR

2

Emerging Markets : Brazil, Nigeria, United Arab Emirates are expected to grow at 8.9% to 10.6% CAGR

Market Analysis Chart

The rice syrup market experiences growth due to the growing interest among consumers for natural and healthier sweeteners instead of artificial options or high sugar diets that are known to have negative effects, on health. The increasing number of vegans and health conscious individuals who prefer gluten free and low glycemic index products further contributes to the markets expansion.

Recent Developments and Technological Advancement

December 2024

WLFood Industries introduced a range of organic brown rice syrup products to meet the increasing interest, in organic food ingredients.

October 2024

CoreSyrup Corporation acquired the rival company Sweet Rice Co., which has bolstered their standing, in the Rice Syrup sector.

August 2024

AgriPure Protein Inc has put a lot of resources into researching and developing protein enriched rice syrup to cater to the needs of health consumers interested, in fitness and well being.

The market for rice syrup has seen growth in the past few years due to the growing number of health conscious individuals and the rising demand, for organic and gluten free products. As a natural sweetener derived from fermented cooked rice rice syrup is becoming increasingly popular across different sectors especially in the food and beverage industry.

Impact of Industry Transitions on the Rice Syrup Market

As a core segment of the Food & Beverage industry, the Rice Syrup market develops in line with broader industry shifts. Over recent years, transitions such as Shift Towards Organic Products and Emergence of E-Commerce have redefined priorities across the Food & Beverage sector, influencing how the Rice Syrup market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.

1

Shift Towards Organic Products:

The Rice Syrup market is going through a shift due to the rising consumer interest in organic and non GMO products as people prioritize their health by avoiding artificial additives and preservatives in products they consume regularly This shift is pushing manufacturers to come up with innovative solutions like organic non GMO rice syrup to meet the growing demand, in the market

2

Emergence of E-Commerce:

The Rice Syrup market is also being influenced by another change; the growth of e commerce platforms. As the online shopping trend gains momentum and more people turn to the internet for their purchases consumers are now inclined to buy rice syrup due to its convenience and accessibility. In response to this shift, towards shopping habits companies are now dedicating more resources toward improving their digital marketing tactics and bolstering their online visibility to engage a broader customer base and increase their sales revenue.

Global Events Shaping Future Growth

The chart below highlights how external events including emerging market developments, regulatory changes, and technological disruptions, have added another layer of complexity to the Food & Beverage industry. These events have disrupted supply networks, changed consumption behavior, and reshaped growth patterns. Together with structural industry transitions, they demonstrate how changes within the Food & Beverage industry cascade into the Rice Syrup market, setting the stage for its future growth trajectory.

Market Dynamics and Supply Chain

Driver: Increasing Health Consciousness, and Innovation in Food and Beverage Industries

todays consumers are also showing a growing concern for their health. Are also becoming more informed about the harmful effects of consuming added sugar products like high fructose corn syrup and sugar substitutes. As a result of this awareness there is also a rising interest in sweeteners like rice syrup which are also perceived as a better and healthier option, than traditional sugars.
There are also new developments in the food and drink sectors that are also leading to a rise in the use of rice syrup in various products such as health conscious beverages and snack bars or, in the making of confectioneries and sauces/dressings.
The rise in popularity of gluten organic foods is also also boosting the demand for rice syrup in the market as it is also naturally free of gluten and can also be certified as organic; this makes it a preferred option for consumers, with specific dietary needs or preferences.

Restraint: High Production Costs

Specialty sweeteners like rice syrup can be costly to produce due to the manufacturing process involved in breaking down rice starches into sugars using enzymes which require labor and time intensive methods—ultimately hindering market expansion efforts significantly. Furthermore​ high costs of materials contribute to the overall production expenses​ making rice syrup less competitive compared to alternatives such, as cane sugar or high fructose corn syrup​ prompting manufacturers to consider more affordable options that may hinder the markets growth potential.

Challenge: Lack of Consumer Awareness

Rice syrup isnt widely recognized by consumers in developing countries despite its advantages due to a lack of awareness about its uses and health benefits posing a challenge, for market entry.

Supply Chain Landscape

Cultivation & Harvesting

Monsanto

Kaveri Seed

Processing & Milling

Cargill

Bunge Limited

Syrup Production
AGRANA Beteiligungs-AG / Queen Fine Foods
Distribution & Retail
Unilever PLC / Walmart Inc
Cultivation & Harvesting

Monsanto

Kaveri Seed

Processing & Milling

Cargill

Bunge Limited

Syrup Production

AGRANA Beteiligungs-AG

Queen Fine Foods

Distribution & Retail

Unilever PLC

Walmart Inc

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Leading Providers and Their Strategies

Application AreaIndustryLeadingProvidersProvider Strategies
Baking Ingredient
Food and Beverage
Suzanne's Specialities
Innovation in product development and key partnerships to ensure consistent supply chain
Sugar Alternative
Food and Beverage/Healthcare
Wuhu Deli Foods
Invest in R&D to produce healthier, low-sugar substitutes and promotion of benefits of rice syrup
Baby Food
Childcare and Nutrition
BioChemica International
Use of natural and organic ingredients to ensure infant safety, coupled with mass marketing strategies
Confectionery
Food and Beverage
Natures One
Creating a diverse range of flavored products and implementing long-term sustainability initiatives

Elevate your strategic vision with in-depth analysis of key applications, leading market players, and their strategies. The report analyzes industry leaders' views and statements on the Rice Syrup market's present and future growth.

Our research is created following strict editorial standards. See our Editorial Policy

Applications of Rice Syrup in Health Food Ingredient, Natural Sweetening Alternative and Brewing Component

Health Food Ingredient

Nutritious and easily digestible rice syrup is widely used in health food items due to its nutritional benefits and ease on the digestive system. It is commonly found in energy bars and protein bars to offer a texture and gradual release of carbohydrates for long lasting energy. Brands, like NOW Foods and Purely Elizabeth cleverly leverage this quality in their health focused products.

Natural Sweetening Alternative

The use of rice syrup is mainly seen in food and drink products as a natural sweetener option instead of typical sugars because it enhances food texture and works well as a binding agent in baked goods like cakes and cookies for example. Companies such, as Suzannes Specialties and Natures One have taken advantage of this choice by providing rice syrup options tailored for health conscious individuals.

Brewing Component

In the world of brewing beer rice syrup is highly appreciated for its fermentation qualities. It helps in creating a body for beers while maintaining desired alcohol levels, which is sought after in variouss of ales and lighter brews. Renowned breweries such, as Sapporo and Anheuser Busch have embraced rice syrup as an ingredient setting themselves apart from rivals by blending conventional brewing methods with creative ingredient selections.

Rice Syrup vs. Substitutes:
Performance and Positioning Analysis

Brown rice syrup is a sweetener that is commonly considered to be healthier than sugar but not quite on par with the sweetness levels of honey or agave nectar. Its notable feature is its properties and the promising market potential driven by the growing focus, on health consciousness.

Rice Syrup
  • Agave Nectar /
  • Honey /
  • Maple Syrup
    High in carbohydrates, offers a stable shelf life
    High in calories, lacks essential nutrients
    Low glycemic index and natural source of sweetness in honey
    Limited shelf life, Less sweet compared to other sweeteners

Rice Syrup vs. Substitutes:
Performance and Positioning Analysis

Rice Syrup

  • High in carbohydrates, offers a stable shelf life
  • High in calories, lacks essential nutrients

Agave Nectar / Honey / Maple Syrup

  • Low glycemic index and natural source of sweetness in honey
  • Limited shelf life, Less sweet compared to other sweeteners

Brown rice syrup is a sweetener that is commonly considered to be healthier than sugar but not quite on par with the sweetness levels of honey or agave nectar. Its notable feature is its properties and the promising market potential driven by the growing focus, on health consciousness.

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Research Methodology

This market research methodology defines the Rice Syrup market scope, gathers reliable data, and validates findings using integrated primary and secondary research. Our systematic framework ensures precise market sizing, growth trend analysis, and competitive benchmarking.


Secondary Research Approach


We begin secondary research by defining the targeted market at macro and micro levels. As part of the Food & Beverage ecosystem, we analyze Rice Syrup across Food & Beverages, Pharmaceutical, and Personal Care Applications. Our team gathers data systematically from country level ministerial sources, industry associations & federations, trade databases, company annual & quarterly reports and other credential sources, enabling us to map global and regional market size, pricing trends, regulatory standards, and technology advancements.



Key Sources Referenced:

Food and Agriculture Organization (FAO)

Food Substances - FDA

Prodcom / Census US / Statcan / e-stat Japan / ABS Australia / KOSIS Korea

USA Trade Census

DEFRA UK / Ifastat

Climate.gov

Annual Reports / Industry Magazines / Country Level Ministerial Sources

We benchmark competitors such as Cargill Incorporated, Archer Daniels Midland Company, and ABF Ingredients by reviewing company financial statements, and regulatory filings. Our secondary insights identify key market drivers and constraints, forming the analytical foundation for primary research.


Primary Research Methods


We conduct structured interviews and surveys with industry stakeholders, including Cultivation & Harvesting, Processing & Milling, and Syrup Production. Our geographic coverage spans Americas (40%), Europe (30%), Asia-Pacific (25%) and Middle East & Africa (5%). Our online surveys generally achieve a response rate of above 65%, and telephone interviews yield 60%, resulting in above 92% confidence level with a ±7% margin of error.


Through targeted questionnaires and in-depth interviews, we capture purchase intent, adoption barriers, brand perception across Segment Type. We use interview guides to ensure consistency and anonymous survey options to mitigate response bias. These primary insights validate secondary findings and align market sizing with real-world conditions.


Market Engineering & Data Analysis Framework


Our data analysis framework integrates Top-Down, Bottom-Up, and Company Market Share approaches to estimate and project market size with precision.


Top-down & Bottom-Up Process


In Top-down approach, we disaggregate global Food & Beverage revenues to estimate the Rice Syrup segment, using historical growth patterns to set baseline trends. Simultaneously, in Bottom-up approach, we aggregate Country-Level Demand Data to derive regional and global forecasts, which provide granular consumption insights. By reconciling both approaches, we ensure statistical precision and cross-validation accuracy.


We evaluate the supply chain, spanning Cultivation & Harvesting (Monsanto, Kaveri Seed), Processing & Milling (Cargill, Bunge Limited), and Syrup Production. Our parallel substitute analysis examines Agave Nectar, Honey, and Maple Syrup, highlighting diversification opportunities and competitive risks.


Company Market Share & Benchmarking


We benchmark leading companies such as Cargill Incorporated, Archer Daniels Midland Company, and ABF Ingredients, analyzing their capabilities in pricing, product features, technology adoption, and distribution reach. By assessing company-level revenues and product portfolios, we derive market share comparisons, clarifying competitive positioning and growth trajectories across the ecosystem.


Our integration of data triangulation, supply chain evaluation, and company benchmarking, supported by our proprietary Directional Superposition methodology enables us to deliver precise forecasts and actionable strategic insights into the Rice Syrup market.


Quality Assurance and Compliance


We cross-reference secondary data with primary inputs and external expert reviews to confirm consistency. Further, we use stratified sampling, anonymous surveys, third-party interviews, and time-based sampling to reduce bias and strengthen our results.


Our methodology is developed in alignment with ISO 20252 standards and ICC/ESOMAR guidelines for research ethics. The study methodology follows globally recognized frameworks such as ISO 20252 and ICC codes of practice.

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Rice Syrup Market Data: Size, Segmentation & Growth Forecast

Report AttributeDetails
Market Value in 2025USD 2.3 billion
Revenue Forecast in 2034USD 4.4 billion
Growth RateCAGR of 7.7% from 2025 to 2034
Base Year for Estimation2024
Industry Revenue 20242.1 billion
Growth OpportunityUSD 2.3 billion
Historical Data2019 - 2023
Growth Projection / Forecast Period2025 - 2034
Market Size UnitsMarket Revenue in USD billion and Industry Statistics
Market Size 20242.1 billion USD
Market Size 20272.6 billion USD
Market Size 20293.0 billion USD
Market Size 20303.3 billion USD
Market Size 20344.4 billion USD
Market Size 20354.7 billion USD
Report CoverageMarket revenue for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments CoveredType, End-User Application, Distribution Channel, Organic Certification
Regional scopeNorth America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country scopeU.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Companies ProfiledCargill Incorporated, Archer Daniels Midland Company, ABF Ingredients, Wuhu Deli Foods Co. Ltd, Wuhu Haoyikuai Food Co. Ltd, California Natural Products, Axiom Foods Inc, CECO Environmental, Nature Bio-Products Industries, BENEO, Gulshan Polyols Limited and All Organic Treasures GmbH
CustomizationFree customization at segment, region or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement which is almost equivalent to 10% of report value

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Table of Contents

Industry Insights Report - Table Of Contents

Chapter 1

Executive Summary

Major Markets & Their Performance - Statistical Snapshots

Chapter 2

Research Methodology

2.1Axioms & Postulates
2.2Market Introduction & Research MethodologyEstimation & Forecast Parameters / Major Databases & Sources
Chapter 3

Market Dynamics

3.1Market OverviewDrivers / Restraints / Opportunities / M4 Factors
3.2Market Trends
3.2.1Introduction & Narratives
3.2.2Market Trends - Impact Analysis(Short, Medium & Long Term Impacts)
3.3Supply Chain Analysis
3.4Porter's Five ForcesSuppliers & Buyers' Bargaining Power, Threat of Substitution & New Market Entrants, Competitive Rivalry
Chapter 4

Rice Syrup Market Size, Opportunities & Strategic Insights, by Type

4.1Brown
4.2White
Chapter 5

Rice Syrup Market Size, Opportunities & Strategic Insights, by End-User Application

5.1Food & Beverages
5.2Pharmaceutical
5.3Personal Care
Chapter 6

Rice Syrup Market Size, Opportunities & Strategic Insights, by Distribution Channel

6.1Online Retail
6.2Supermarkets & Hypermarkets
6.3Specialty Stores
Chapter 7

Rice Syrup Market Size, Opportunities & Strategic Insights, by Organic Certification

7.1Organic
7.2Non-Organic
Chapter 8

Rice Syrup Market, by Region

8.1North America Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.1.1U.S.
8.1.2Canada
8.2Europe Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.2.1Germany
8.2.2France
8.2.3UK
8.2.4Italy
8.2.5The Netherlands
8.2.6Rest of EU
8.3Asia Pacific Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.3.1China
8.3.2Japan
8.3.3South Korea
8.3.4India
8.3.5Australia
8.3.6Thailand
8.3.7Rest of APAC
8.4Middle East & Africa Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.4.1Saudi Arabia
8.4.2United Arab Emirates
8.4.3South Africa
8.4.4Rest of MEA
8.5Latin America Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.5.1Brazil
8.5.2Mexico
8.5.3Rest of LA
8.6CIS Rice Syrup Market Size, Opportunities, Key Trends & Strategic Insights
8.6.1Russia
8.6.2Rest of CIS
Chapter 9

Competitive Landscape

9.1Competitive Dashboard & Market Share Analysis
9.2Company Profiles (Overview, Financials, Developments, SWOT)
9.2.1Cargill Incorporated
9.2.2Archer Daniels Midland Company
9.2.3ABF Ingredients
9.2.4Wuhu Deli Foods Co. Ltd
9.2.5Wuhu Haoyikuai Food Co. Ltd
9.2.6California Natural Products
9.2.7Axiom Foods Inc
9.2.8CECO Environmental
9.2.9Nature Bio-Products Industries
9.2.10BENEO
9.2.11Gulshan Polyols Limited
9.2.12All Organic Treasures GmbH