In North America and specifically in the United States Ouzos RTDs have potential for growth and success due to the thriving cocktail culture in the region and the increasing fondness for ready to drink beverages among consumers driving up the demand for Ouzos RTDs products significantly. Moreover the strong presence of players in the market intensifies competition leading to continuous innovation and product diversity. The rising trend of enjoying cuisine alongside an increase, in at home cocktail crafting activities further contributes to the expansion of this market segment. Stringent rules regarding drinks could present a hurdle to the growth of the market.

In the Asia Pacific region countries such as China and Japan have been showing growth as potential markets for Ouzos to drink beverages alongside India too catching up in the trend dessert drinks like Ouzos are gaining popularity due to the growing middle class community and their higher spending power creating a surge in interest for high quality and unique alcoholic beverages like Ouzos The market scenario here is quite lively, with a mix of global players adding to the dynamism of this industry. The rising popularity of drinking and the embrace of Western drinking customs play significant roles in this region's dynamics. Nevertheless the market expansion could face limitations due, to cultural and social norms associated with alcohol consumption.