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Orthodontics Market

The market for Orthodontics was estimated at $7.4 billion in 2025; it is anticipated to increase to $15.1 billion by 2030, with projections indicating growth to around $30.8 billion by 2035.

Report ID:DS1801123
Author:Debadatta Patel - Senior Consultant
Published Date:
Datatree
Life Science
Medical Device
Orthodontics
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Report Summary
Market Data
Methodology
Table of Contents

Global Orthodontics Market Outlook

Revenue, 2025

$7.4B

Forecast, 2035

$30.8B

CAGR, 2026 - 2035

15.3%

The Orthodontics industry revenue is expected to be around $7.4 billion in 2026 and expected to showcase growth with 15.3% CAGR between 2026 and 2035. A considerable rise in the importance of the global orthodontics industry has been witnessed with contemporary dental care as it is increasingly driven by patient awareness of the importance of aesthetic dentistry, better understanding of preventative dental care and growing access to dental treatments. Chairside orthodontics in dental clinics, group practices and private practices serve around 77.9% of the customer base. This reflects the impact of chair side services on patients of all ages requiring either routine or the more complex alignment. Orthodontic appliances including brackets and wires are the biggest source of revenue. They produced $4.07 billion in sales by 2025. This is because they are reliable and affordable, especially in larger clinics. The integration of digital orthodontics and patient centric care models with more sophisticated treatment planning is reinforcing the strategic importance of orthodontics within wider dental service portfolios at the same time.

Brackets and wires are used by specialist orthodontists in the diagnosis and treatment of problems associated with the teeth and jaw. This includes situations where the upper and lower jaw do not only line up and teeth are incorrectly positioned. There are several treatments available. These are fixed metal or plastic appliances, or clear plastic plates which cover the teeth. This systems main benefits include individually tailored treatment, optimal tooth movement which is based on biomechanics, and the stability of results over time. This system is used for a variety of treatments including the prevention of dental problems in children and the realignment of teeth in adolescents. The industry is seeing significant changes, driven in part by digital platforms designed for orthodontics, which are being taken up at a rapid pace along with 3D printing and imaging techniques. These innovations allow for a better patient experience as well as increased predictability of treatments by simplifying the workflow for dental clinics and orthodontic clinics. The combination of these innovations is driving the move to data driven orthodontics which reduces treatment time and increases efficiency. This trend has maintained strong demand in premium clear braces and in traditional metal braces.

Orthodontics market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2025-2035
Orthodontics Market Outlook

Market Key Insights

  • The Orthodontics market is projected to grow from $7.4 billion in 2025 to $30.8 billion in 2035. This represents a CAGR of 15.3%, reflecting rising demand across Corrective Treatment of Malocclusions, Preventive Orthodontics, and Orthodontic Retention.

  • This market is dominated by key players such as American Orthodontics, Dentsply Sirona and Align Technology Inc, who collectively determine the markets competitive landscape.

  • The U.S. and China are the largest sectors in the orthodontic market, projected to experience growth between 2025 and 2030, with compound annual growth rates ranging from 13.8% to 18.4% .

  • The fastest growth is anticipated in emerging markets such as Brazil, India and Mexico, with a compound annual growth rate of between 10.7% and 16.1%.

  • By 2030 digital transition is expected to boost the growth of the orthodontic market by $2 billion.

  • Over the coming decade the global orthodontics market is expected to reach $23.4 billion, with producers of orthodontics products anticipating significant gains from sales into dental surgeries and orthodontic clinics. Private orthodontic clinics are also forecast to gain a bigger market share.

  • Due to the rising prevalence of malocclusions coupled with technological developments in orthodontics, it is anticipated that the global orthodontics market will see a rise of 315% over the period from 2025 to 2035.

orthodontics market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Orthodontics - Country Share Analysis

Opportunities in the Orthodontics

In spite of high prevalence of malocclusion in India and Southeast Asia, preventive paediatric orthodontics in these regions is also still underdeveloped. Growing disposable incomes, increased numbers of city dwelling middle class families and a greater concern among parents to protect their childrens teeth over a lifetime, are stimulating demand for treatments which prevent problems from developing. Orthodontic clinics in conjunction with school health programmes and paediatricians can build large referral networks. The Asia Pacific region for the treatment of childrens teeth, particularly in initial treatment phases in cities of tier 2 and tier 3, is predicted to drive the strongest growth.

Growth Opportunities in North America and Asia-Pacific

The growth in the North American Orthodontics market is primarily being driven by the escalating expectation of patients regarding the aesthetic value of treatments. There is also a high level of take up for the digital dentistry. Additionally, there is high insurance coverage and financing penetration which also serves to spur demand. Dental specialists, group dental practices and individual private dental clinics are the chief buyers for clear orthodontic aligners, advanced orthodontic systems and high performance orthodontic appliances. Key region's of growth include bespoke, technology driven orthodontic appliances, AI driven treatment planning software and customised imaging and aligner workflows for groups operating multiple locations. This is supported by bespoke training, data analysis services for the practice and service packages for specialist orthodontists. Given the high level of competition from both global and regional manufacturers of orthodontic products plus direct to consumer aligner sellers, it is crucial to focus on the evidence supporting these products clinical benefits, efficiency in practice use and the good results they deliver for patients to ensure customer loyalty and maintain a premium price for these items.
In the Asia Pacific region, there has been rapid growth in the field of orthodontics, which has been driven by the increasing number of people who have a higher disposable income, urbanisation and the existence of a young population who are focused on cosmetic appearance. Dental clinics are the primary drivers of demand while hospitals act as a means of accessing public health services for people living in lower tier cities as well as for those requiring fixed braces and corrective action at an early stage of malocclusion. Key opportunities exist for the development of high quality, affordable orthodontics along with clear aligner solutions. In addition, there is scope for product lines tailored to specific geographic oral health issues and payment options that can be tailored to different clients needs. This allows dentistry service organisations to offer services to previously underserved populations. When considering market expansion into the orthodontic devices market, the competition between large multi national suppliers and smaller regional businesses should be taken into account. This competition can be mitigated through manufacturing, local clinician education and targeted advertising.

Market Dynamics and Supply Chain

01

Driver: Rising chronic disease diagnostics demand alongside automation and assay sensitivity innovations

The growing global burden of chronic diseases such as cancer, cardiovascular disorders, and autoimmune conditions is also significantly increasing demand for immunoassay analyzers in clinical laboratories. These diseases require frequent biomarker monitoring, driving adoption of high throughput and highly sensitive immunoassay platforms. Parallel to this, technological also advances in automation, chemiluminescence, and multiplex immunoassays are also improving accuracy, reducing turnaround time, and minimizing manual errors. Fully automated analyzers now integrate sample handling, reagent management, and data connectivity, making them attractive to centralized labs and hospitals. Niche trends such as ultrasensitive assays for early disease detection and companion diagnostics further reinforce adoption. Together, expanding diagnostic needs and continuous analyzer innovation are also accelerating equipment upgrades and replacement cycles across developed and emerging healthcare markets.
The shift toward decentralized and near patient testing is also a key driver for immunoassay analyzers. Compact and benchtop analyzers are also increasingly deployed in outpatient clinics, emergency departments, and specialty practices to deliver faster clinical decisions. Technological advancements enabling smaller footprints, cartridge based assays, and simplified workflows support this trend. This niche expansion improves patient throughput and reduces dependency on central laboratories, directly stimulating demand for flexible and scalable immunoassay systems.
02

Restraint: High system costs and regulatory complexity constraining adoption across price sensitive healthcare markets

Immunoassay analyzers face adoption barriers due to high capital costs, expensive proprietary reagents, and maintenance requirements. Similar to CRISPR and Cas genes technologies, regulatory scrutiny and validation timelines delay commercialization and revenue realization. Smaller laboratories often postpone purchases, impacting unit sales growth. These cost and compliance pressures reduce penetration in emerging markets and slow replacement cycles, directly influencing overall market expansion and competitive pricing dynamics.
03

Opportunity: Adult Orthodontics and clear aligners are rapidly growing among working professionals in North America and AI-driven digital Orthodontics is transforming instrument and supplies usage in cloud-connected dental clinics worldwide

In North America, adult orthodontics patients seeking aesthetic treatments, particularly working adults, remain underserved by the cosmetic orthodontic industry. A person who needs extensive orthodontic work can use clear aligner therapy, or lingual braces, as examples of the minimally invasive treatments available to them. Greater corporate involvement in dental insurance and orthodontic clinics offering a retail style of service have led to dental care becoming more accessible to the public. Clear aligner systems along with adult orthodontic appliances are expected to grow quickest, driven by digital orthodontics workflows and the capacity to monitor patients remotely, as well as by the opportunities to cross sell cosmetic dentistry treatments.
Cloud connected dental clinics across the globe are witnessing a significant shift in the demand for orthodontic supplies and instruments, thanks to digital orthodontics platforms. The global market for orthodontic equipment will be estimated at 4.07 billion US dollars in the year 2025. The industry will have risen to $6.98 billion by the year 2030. It will demonstrate a compound annual growth rate of 11.4%. Significant growth will come from orthodontic supplies that are enhanced through digital technology. This includes 3D printing materials, customized appliances and orthodontic kits which link to software which can be used in conjunction with virtual treatment planning tools and data analysis.
04

Challenge: Technical limitations and assay standardization challenges affecting clinical confidence and utilization rates

Variability in assay performance, cross reactivity, and lack of standardization across platforms remain critical restraints. As seen in CRISPR and Cas gene therapy applications, inconsistent results reduce clinical trust and slow routine adoption. For immunoassay analyzers, this leads to selective test utilization and preference for established methods. Reduced confidence limits test menu expansion, affecting reagent revenues and long term analyzer utilization across hospital and reference laboratories.

Supply Chain Landscape

1

Dental Braces Materials

Dentsply SironaInstitut Straumann AGSolventum
2

Clear Aligners Manufacturing

Align Technology IncAmerican OrthodonticsDentsply Sirona
3

Digital Dentistry Distribution

Henry ScheinPatterson CompaniesBenco Dental
4

Orthodontics Treatment Clinics

Dental clinicsOrthodontic practicesCosmetic dentistry
Orthodontics - Supply Chain

Use Cases of Orthodontics in Corrective Treatment of Malocclusions & Preventive

Corrective Treatment of Malocclusions : Corrective treatment of malocclusions remains the core application of the orthodontics market, primarily using fixed metal braces, ceramic brackets, and clear aligner systems for adolescents and adults. These orthodontic solutions gradually reposition teeth to restore functional bite alignment and facial aesthetics. Advantages include predictable outcomes and customization through digital treatment planning. Align Technology leads with Invisalign in aligners, while 3M and Dentsply Sirona maintain strong positions in brackets and archwires due to clinical reliability and broad practitioner adoption.
Preventive Orthodontics : Preventive orthodontics focuses on early intervention in children to guide jaw growth and prevent severe malocclusions later. Removable appliances, space maintainers, and functional appliances are most commonly used by pediatric dentists and orthodontists during mixed dentition stages. This approach reduces future treatment complexity and cost. Companies such as Ormco and American Orthodontics are well positioned, offering child specific appliance systems and strong clinical education support, helping them sustain leadership in early stage orthodontic care solutions.
Orthodontic Retention : Orthodontic retention ensures long term stability after active tooth movement, primarily using removable clear retainers and fixed lingual retainers for adolescents and adults. These devices maintain alignment and prevent relapse, a critical concern in post treatment care. Clear retainers are favored for aesthetics and comfort, while fixed retainers offer continuous control. Align Technology dominates removable retainers through Vivera, while Great Lakes Dental Technologies and Dentsply Sirona are recognized for durable retention solutions and laboratory integration.

Recent Developments

Orthodontics is rapidly evolving with digital orthodontics, clear aligners, and AI-enabled treatment planning reshaping patient care. Adoption of intraoral scanning, 3D printing, and remote monitoring enhances precision, reduces chair time, and improves outcomes for malocclusion correction. Clear aligners remain a key market trend, driven by aesthetic demand and comfort, while major players like Align Technology, 3M, Ormco, and Dentsply Sirona expand offerings and digital workflows to strengthen competitive positioning and address diverse patient needs.

July 2025 : Align Technology announces and expands the commercial availability of its Invisalign® System with Mandibular Advancement featuring Occlusal Blocks for Class II skeletal and dental correction in major markets including the U.S., Canada, and India, enhancing its treatment portfolio for growing patients.
May 2025 : Align Technology’s Invisalign Palatal Expander System receives approval from China’s National Medical Products Administration for skeletal and dental expansion in growing patients, marking geographic market expansion for its direct 3D-printed orthodontic appliance alongside the Invisalign First aligner suite.
October 2024 : Dentsply Sirona voluntarily suspends sales and marketing of its Byte teeth aligners and at-home impression kits in consultation with U.S. FDA, impacting its direct-to-consumer orthodontic product strategy and prompting reallocation of resources within its orthodontic offerings.

Impact of Industry Transitions on the Orthodontics Market

As a core segment of the Medical Device industry, the Orthodontics market develops in line with broader industry shifts. Over recent years, transitions such as Digitalization in Orthodontics and Integration of Immunoassays With Precision Medicine have redefined priorities across the Medical Device sector, influencing how the Orthodontics market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Digitalization in Orthodontics

Digitalisation is gaining rapid momentum in the field of orthodontics and the business model in this region is now shifting over from manual techniques to a more automated system which utilises integrated pathways to deliver care. This new model integrates orthodontic imaging, computer aided manufacturing, and other tele orthodontics platforms. By 2030, a predicted shift to digital orthodontics will significantly boost the growth of the orthodontics sector, generating a revenue of $2 billion. This will be achieved by the expansion of services in aligner therapy and clear aligners in orthodontic clinics. Using dental practice management software along with remote monitoring tools and 3D printing technologies, dental care facilities can improve the rate of patients agreeing to recommended treatment. Additionally, the number of necessary adjustments to treatments should decrease and more patients will have access to care. Companies that develop technology based orthodontics solutions capable of interacting with various digital platforms in this industry will be able to take advantage of significant profits and increases in profit margin as technology based orthodontics treatment becomes the standard everywhere.
02

Integration of Immunoassays With Precision Medicine

Another major transition is the alignment of immunoassay analyzers with precision medicine and targeted therapies. Advanced analyzers now support companion diagnostics, ultrasensitive biomarker detection, and multiplex panels for personalized treatment decisions. This shift impacts pharmaceutical development, clinical trials, and oncology diagnostics by enabling patient stratification and therapy monitoring. As precision medicine expands, immunoassay platforms evolve from routine testing tools into strategic clinical decision enablers.