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Olive Oil Market
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Olive Oil Market

Author: Debadatta Patel - Senior Consultant, Report ID - DS1901087, Published - January 2025

Segmented in Type (Extra Virgin, Virgin, Pure, Light), User Type (Consumer, Food Industry), Packaging, Application and Regions - Global Industry Analysis, Size, Share, Trends, and Forecast 2024 – 2034

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Global Olive Oil Market Outlook

Renowned for its role in the Mediterranean diet and valued worldwide for its nutritional value and benefits to health and well being Olive oil has evolved from a simple kitchen necessity to a significant player in promoting a healthier lifestyle across civilizations Its popularity stems not only just from its unique taste varieties but also, from the promising possibilities it offers in connecting delicious food with well being reshaping the landscape of the international food industry


Derived from the olive tree itself is olive oil. The market, for Olive oil was estimated at $24.2 billion in 2024. It is anticipated to increase to $38.2 billion by 2030 with projections indicating a growth to around $55.9 billion by 2035. This expansion represents a compound annual growth rate (CAGR) of 7.9% over the forecast period. A magical potion with numerous advantageous qualities; it delivers a strong dose of antioxidants that promote heart wellness and adds an unmatched richness, to culinary creations.


Market Size Forecast & Key Insights

2019
$24.2B2024
2029
$51.8B2034

Absolute Growth Opportunity = $27.6B

The Olive Oil market is projected to grow from $24.2 billion in 2024 to $51.8 billion in 2034. This represents a CAGR of 7.9%, reflecting rising demand across Culinary Utilization, Pharmaceutical Integration and Personal Care.

The Olive Oil market is set to add $27.6 billion between 2024 and 2034, with manufacturer targeting Virgin & Pure Type projected to gain a larger market share.

With Increasing health consciousness, and Growing culinary influence, Olive Oil market to expand 114% between 2024 and 2034.

Opportunities in the Olive Oil Market

Olive Oil in Health and Wellness

The field of health and wellness has experienced a rise in interest as people increasingly focus on organic items. The popularity of oil in this sector is no surprise given its many health benefits. Olive oil contains monounsaturated fats, vitamin E and antioxidants which are believed to promote heart health balance blood sugar levels and potentially aid in weight management. Companies can highlight these advantages by marketing olive oil not only as a staple for cooking but also as a beneficial supplement, for overall well being.

Growth Opportunities in Europe and North America

North America Outlook

The demand for oil in North America is on the rise because people are changing their diets and becoming more aware of the health benefits of olive oil especially in the United States market where there is a growing interest. However sunflower and soybean oil are competing with oil for consumers preferences. The key to success, in this market lies in promoting quality and organic olive oils to attract health conscious customers.

Europe Outlook

The European market, spearheaded by Spain, Italy, and Greece, dominates global olive oil production and consumption due to traditional dietary patterns and mature distribution systems. Increased awareness about the health benefits of olive oil has spurred consumption growth. However, intense regional competition and adherence to stringent quality standards are key challenges. Opportunities lie in product innovation and the premium segment.

Europe Outlook

The European market, spearheaded by Spain, Italy, and Greece, dominates global olive oil production and consumption due to traditional dietary patterns and mature distribution systems. Increased awareness about the health benefits of olive oil has spurred consumption growth. However, intense regional competition and adherence to stringent quality standards are key challenges. Opportunities lie in product innovation and the premium segment.

North America Outlook

The demand for oil in North America is on the rise because people are changing their diets and becoming more aware of the health benefits of olive oil especially in the United States market where there is a growing interest. However sunflower and soybean oil are competing with oil for consumers preferences. The key to success, in this market lies in promoting quality and organic olive oils to attract health conscious customers.

Growth Opportunities in Europe and North America

Established and Emerging Market's Growth Trend 2025–2034

1

Major Markets : Spain, Italy, Greece, United States, Tunisia are expected to grow at 5.1% to 7.6% CAGR

2

Emerging Markets : Brazil, India, South Africa are expected to grow at 9.1% to 10.9% CAGR

Market Analysis Chart

The worldwide olive oil market is influenced by interconnected elements that greatly influence its expansion path. A key factor in driving this growth is the increasing awareness among consumers and their focus on health and well being. Olive oils popularity stems from its many health advantages like being high in monounsaturated fats and antioxidants, leading to a rise, in demand as more people include it in their dietary habits.

Recent Developments and Technological Advancement

December 2024

Deolei. The player in the olive oil industry globally. introduced a new of olive oil with high polyphenol content to meet the needs of health conscious consumers, on the rise.

November 2024

Bertolli introduced a tracing system that lets customers follow the path of their olive oil from the grove to the store shelves. This shows their dedication to ensuring authenticity and quality, in their products.

October 2024

There was a merger between two well known Italian premium olive oil companies. Monini and Frantoio Franci. This merger led to an expansion in their range of products and a stronger presence, in the market.

In years​ the market for olive oil has been steadily growing due to a rise in consumer knowledge about its health advantages​. Lately​, the popularity of using olive oil as an option for cooking has greatly expanded its appeal​ resulting in substantial market growth​. An important change is the move, towards olive oil​.

Impact of Industry Transitions on the Olive Oil Market

As a core segment of the Food & Beverage industry, the Olive Oil market develops in line with broader industry shifts. Over recent years, transitions such as Shift Toward Organic and Extra Virgin Olive Oil and Digitization and D2C Strategies have redefined priorities across the Food & Beverage sector, influencing how the Olive Oil market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.

1

Shift Toward Organic and Extra Virgin Olive Oil:

There has been an increase in health focused shoppers seeking out certified organic and extra virgin olive oil lately as they are perceived to offer greater health benefits due to their purity and higher levels of antioxidants. These changes, in consumer preferences have prompted manufacturers to adapt their production methods in order to keep up with the rising demand.

2

Digitization and D2C Strategies:

In light of shifts in how customers shop many olive oil companies are integrating digital advancements and direct to consumer approaches into their operations to promote their goods on the internet and provide them straight to buyers thereby boosting visibility cutting expenses and fostering better connections, with their clientele this shift is contributing to the expansion of the olive oil sector

Global Events Shaping Future Growth

The chart below highlights how external events including emerging market developments, regulatory changes, and technological disruptions, have added another layer of complexity to the Food & Beverage industry. These events have disrupted supply networks, changed consumption behavior, and reshaped growth patterns. Together with structural industry transitions, they demonstrate how changes within the Food & Beverage industry cascade into the Olive Oil market, setting the stage for its future growth trajectory.

Market Dynamics and Supply Chain

Driver: Increasing Health Consciousness, and Advancements in Cold Press Extraction Techniques

The trend towards embracing a lifestyle has also led more people to opt for nutritious fats in their diets nowadays. Olive oil has also gained popularity among health individuals due to its reputed advantages in combating heart disease and reducing inflammation. This growing preference for olive oil is also contributing to the expansion of the market, for this option.
The olive oil industry has also greatly benefited from advancements in technology such, as press extraction methods which have also improved the quality and taste of olive oils while also making them more nutritious for consumers to enjoy.
The worldwide popularity of Mediterranean cooking and its prominent use of olive oil has also had also an impact, on the olive oil markets development worldwide as more eateries and home chefs are also using olive oil in various dishes which helps expand the market.

Restraint: High Production Costs

High production expenses pose a challenge in the olive oil industry as they lead to fluctuating prices for this sought after product due to the unpredictable nature of olive farming and processing methods affected by factors, like weather patterns and labor expenses that significantly influence the overall production costs and consequently impede market expansion.

Challenge: Widespread Counterfeit Products

One significant challenge lies in the existence of olive oil products being sold in stores and markets where unethical producers take advantage of regulatory gaps to pass off low quality or contaminated goods as genuine olive oil harming customer confidence, brand integrity and hindering market growth.

Supply Chain Landscape

Cultivation & Harvesting

Cobram Estate

California Olive Ranch

Oil Extraction & Processing

Deoleo

Sovena Group

Packaging & Distribution
Borges International Group / SALOV North America Corp
Retail & Consumption
Whole Foods Market / Kroger
Cultivation & Harvesting

Cobram Estate

California Olive Ranch

Oil Extraction & Processing

Deoleo

Sovena Group

Packaging & Distribution

Borges International Group

SALOV North America Corp

Retail & Consumption

Whole Foods Market

Kroger

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Leading Providers and Their Strategies

Application AreaIndustryLeadingProvidersProvider Strategies
Cooking and Baking
Food and Gastronomy
Deoleo, Bertolli, Pompeian
Highlighting health benefits, use of organic inputs and traditional methods of production, offering a wide range of olive oils, including extra virgin, light and flavored varieties, engaging with consumers through recipe suggestions and cooking tips
Beauty and Personal Care
Cosmetics and Skincare
L'oreal, Garnier, The Body Shop
Use of olive oil as a key natural ingredient in a variety of skincare and haircare products, promoting hydration, antioxidation and anti-ageing benefits, offering products across different categories, including creams, lotions, masks, shampoos and conditioners, marketing strategies pivoting on trends in natural and organic beauty
Pharmaceuticals and Nutraceuticals
Healthcare
NutriGold, Jarrow Formulas, Solgar
Incorporation of olive oil in dietary supplements for heart health, cholesterol management and overall wellness, leveraging the scientific research on the health benefits of olive oil, offering certified organic, non-GMO and gluten-free options to cater to health-conscious consumers

Elevate your strategic vision with in-depth analysis of key applications, leading market players, and their strategies. The report analyzes industry leaders' views and statements on the Olive Oil market's present and future growth.

Our research is created following strict editorial standards. See our Editorial Policy

Applications of Olive Oil in Pharmaceutical Integration, Personal Care and Culinary Utilization

Pharmaceutical Integration

The remarkable health advantages of olive oil have led to its incorporation into the sector where it plays a crucial role, in manufacturing specific dietary supplements and drugs aimed at addressing heart and cholesterol concerns.

Personal Care

The beauty industry has widely adopted olive oil for its nourishing qualities in skincare and haircare products due to its abundant antioxidants and hydrating effects on the skin and hair texture improvement benefits as well as anti aging properties that appeal to health conscious consumers searching for quality products showcased by popular brands, like Dove and Garnier who have effectively integrated it into their product offerings.

Culinary Utilization

In kitchens across various cuisines globally olive oil shines as a key ingredient that adds flavor to salads and enriches the aroma of cooked dishes. Its versatility adds to the varied flavors found in different culinary traditions thanks to its heart friendly monounsaturated fats that help lower cholesterol levels. Known brands such as Pompeian and Bertolli are respected for their top notch product offerings, on a global scale.

Olive Oil vs. Substitutes:
Performance and Positioning Analysis

Known for its impact on health and valued for its flavorful taste and ability to withstand high temperatures when cooking compared to oils like canola or sunflower oil is olive oil. With growth opportunities ahead of it in the market due to its association, with heart health and the Mediterranean diet.

Olive Oil
  • coconut oil /
  • Avocado oil /
  • Grapeseed oil
    High nutritional content, Contains healthy monounsaturated fats
    Can be expensive, Not suitable for high heat cooking
    Lower cost compared to olive oil, availability in a wide variety
    Not as healthy due to high saturated fat content, lacks distinct

Olive Oil vs. Substitutes:
Performance and Positioning Analysis

Olive Oil

  • High nutritional content, Contains healthy monounsaturated fats
  • Can be expensive, Not suitable for high heat cooking

coconut oil / Avocado oil / Grapeseed oil

  • Lower cost compared to olive oil, availability in a wide variety
  • Not as healthy due to high saturated fat content, lacks distinct

Known for its impact on health and valued for its flavorful taste and ability to withstand high temperatures when cooking compared to oils like canola or sunflower oil is olive oil. With growth opportunities ahead of it in the market due to its association, with heart health and the Mediterranean diet.

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Research Methodology

This market research methodology defines the Olive Oil market scope, gathers reliable data, and validates findings using integrated primary and secondary research. Our systematic framework ensures precise market sizing, growth trend analysis, and competitive benchmarking.


Secondary Research Approach


We begin secondary research by defining the targeted market at macro and micro levels. As part of the Food & Beverage ecosystem, we analyze Olive Oil across Cooking, Cosmetics & Personal Care, and Pharmaceutical Applications. Our team gathers data systematically from country level ministerial sources, industry associations & federations, trade databases, company annual & quarterly reports and other credential sources, enabling us to map global and regional market size, pricing trends, regulatory standards, and technology advancements.



Key Sources Referenced:

Food and Agriculture Organization (FAO)

Food Substances - FDA

Prodcom / Census US / Statcan / e-stat Japan / ABS Australia / KOSIS Korea

USA Trade Census

DEFRA UK / Ifastat

Climate.gov

Annual Reports / Industry Magazines / Country Level Ministerial Sources

We benchmark competitors such as Deoleo, Sovena Group, and Grupo Ybarra Alimentacin by reviewing company financial statements, and regulatory filings. Our secondary insights identify key market drivers and constraints, forming the analytical foundation for primary research.


Primary Research Methods


We conduct structured interviews and surveys with industry stakeholders, including Cultivation & Harvesting, Oil Extraction & Processing, and Packaging & Distribution. Our geographic coverage spans Americas (40%), Europe (30%), Asia-Pacific (25%) and Middle East & Africa (5%). Our online surveys generally achieve a response rate of above 65%, and telephone interviews yield 60%, resulting in above 92% confidence level with a ±7% margin of error.


Through targeted questionnaires and in-depth interviews, we capture purchase intent, adoption barriers, brand perception across Segment Type. We use interview guides to ensure consistency and anonymous survey options to mitigate response bias. These primary insights validate secondary findings and align market sizing with real-world conditions.


Market Engineering & Data Analysis Framework


Our data analysis framework integrates Top-Down, Bottom-Up, and Company Market Share approaches to estimate and project market size with precision.


Top-down & Bottom-Up Process


In Top-down approach, we disaggregate global Food & Beverage revenues to estimate the Olive Oil segment, using historical growth patterns to set baseline trends. Simultaneously, in Bottom-up approach, we aggregate Country-Level Demand Data to derive regional and global forecasts, which provide granular consumption insights. By reconciling both approaches, we ensure statistical precision and cross-validation accuracy.


We evaluate the supply chain, spanning Cultivation & Harvesting (Cobram Estate, California Olive Ranch), Oil Extraction & Processing (Deoleo, Sovena Group), and Packaging & Distribution. Our parallel substitute analysis examines coconut oil, Avocado oil, and Grapeseed oil, highlighting diversification opportunities and competitive risks.


Company Market Share & Benchmarking


We benchmark leading companies such as Deoleo, Sovena Group, and Grupo Ybarra Alimentacin, analyzing their capabilities in pricing, product features, technology adoption, and distribution reach. By assessing company-level revenues and product portfolios, we derive market share comparisons, clarifying competitive positioning and growth trajectories across the ecosystem.


Our integration of data triangulation, supply chain evaluation, and company benchmarking, supported by our proprietary Directional Superposition methodology enables us to deliver precise forecasts and actionable strategic insights into the Olive Oil market.


Quality Assurance and Compliance


We cross-reference secondary data with primary inputs and external expert reviews to confirm consistency. Further, we use stratified sampling, anonymous surveys, third-party interviews, and time-based sampling to reduce bias and strengthen our results.


Our methodology is developed in alignment with ISO 20252 standards and ICC/ESOMAR guidelines for research ethics. The study methodology follows globally recognized frameworks such as ISO 20252 and ICC codes of practice.

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Olive Oil Market Data: Size, Segmentation & Growth Forecast

Report AttributeDetails
Market Value in 2025USD 26.1 billion
Revenue Forecast in 2034USD 51.8 billion
Growth RateCAGR of 7.9% from 2025 to 2034
Base Year for Estimation2024
Industry Revenue 202424.2 billion
Growth OpportunityUSD 27.6 billion
Historical Data2019 - 2023
Growth Projection / Forecast Period2025 - 2034
Market Size UnitsMarket Revenue in USD billion and Industry Statistics
Market Size 202424.2 billion USD
Market Size 202730.4 billion USD
Market Size 202935.4 billion USD
Market Size 203038.2 billion USD
Market Size 203451.8 billion USD
Market Size 203555.9 billion USD
Report CoverageMarket revenue for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments CoveredType, User Type, Packaging, Application
Regional scopeNorth America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country scopeU.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Companies ProfiledDeoleo, Sovena Group, Grupo Ybarra Alimentacin, Gallo Worldwide, Pompeian Inc, Borges International Group, J. M. Smucker Company, Salov North America Corporation, Monini S.p.A, DCOOP Group, California Olive Ranch and Cobram Estate
CustomizationFree customization at segment, region or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement which is almost equivalent to 10% of report value

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Table of Contents

Industry Insights Report - Table Of Contents

Chapter 1

Executive Summary

Major Markets & Their Performance - Statistical Snapshots

Chapter 2

Research Methodology

2.1Axioms & Postulates
2.2Market Introduction & Research MethodologyEstimation & Forecast Parameters / Major Databases & Sources
Chapter 3

Market Dynamics

3.1Market OverviewDrivers / Restraints / Opportunities / M4 Factors
3.2Market Trends
3.2.1Introduction & Narratives
3.2.2Market Trends - Impact Analysis(Short, Medium & Long Term Impacts)
3.3Supply Chain Analysis
3.4Porter's Five ForcesSuppliers & Buyers' Bargaining Power, Threat of Substitution & New Market Entrants, Competitive Rivalry
Chapter 4

Olive Oil Market Size, Opportunities & Strategic Insights, by Type

4.1Extra Virgin
4.2Virgin
4.3Pure
4.4Light
Chapter 5

Olive Oil Market Size, Opportunities & Strategic Insights, by User Type

5.1Consumer
5.2Food Industry
Chapter 6

Olive Oil Market Size, Opportunities & Strategic Insights, by Packaging

6.1Bottle
6.2Canister
6.3Flexible Packaging
Chapter 7

Olive Oil Market Size, Opportunities & Strategic Insights, by Application

7.1Cooking
7.2Cosmetics & Personal Care
7.3Pharmaceutical
Chapter 8

Olive Oil Market, by Region

8.1North America Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.1.1U.S.
8.1.2Canada
8.2Europe Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.2.1Germany
8.2.2France
8.2.3UK
8.2.4Italy
8.2.5The Netherlands
8.2.6Rest of EU
8.3Asia Pacific Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.3.1China
8.3.2Japan
8.3.3South Korea
8.3.4India
8.3.5Australia
8.3.6Thailand
8.3.7Rest of APAC
8.4Middle East & Africa Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.4.1Saudi Arabia
8.4.2United Arab Emirates
8.4.3South Africa
8.4.4Rest of MEA
8.5Latin America Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.5.1Brazil
8.5.2Mexico
8.5.3Rest of LA
8.6CIS Olive Oil Market Size, Opportunities, Key Trends & Strategic Insights
8.6.1Russia
8.6.2Rest of CIS
Chapter 9

Competitive Landscape

9.1Competitive Dashboard & Market Share Analysis
9.2Company Profiles (Overview, Financials, Developments, SWOT)
9.2.1Deoleo
9.2.2Sovena Group
9.2.3Grupo Ybarra Alimentacin
9.2.4Gallo Worldwide
9.2.5Pompeian Inc
9.2.6Borges International Group
9.2.7J. M. Smucker Company
9.2.8Salov North America Corporation
9.2.9Monini S.p.A
9.2.10DCOOP Group
9.2.11California Olive Ranch
9.2.12Cobram Estate