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Olive Oil Market

The market for Olive Oil was estimated at $21.2 billion in 2025; it is anticipated to increase to $28.7 billion by 2030, with projections indicating growth to around $38.8 billion by 2035.

Report ID:DS1901087
Author:Debadatta Patel - Senior Consultant
Published Date:
Datatree
Food & Beverage
Packaged & Processed F&B
Olive Oil
Share
Report Summary
Market Data
Methodology
Table of Contents

Global Olive Oil Market Outlook

Revenue, 2025

$21.2B

Forecast, 2035

$38.8B

CAGR, 2026 - 2035

6.2%

The Olive Oil industry revenue is expected to be around $21.2 billion in 2026 and expected to showcase growth with 6.2% CAGR between 2026 and 2035. This sustained expansion underscores the critical role of Olive Oil as a cornerstone of health-oriented dietary supplements and value-added food formulations, with the Olive Oil market increasingly shaped by consumer demand for natural, antioxidant-rich fats and the enduring appeal of the Mediterranean diet. Rising utilization across HoReCa and the broader food industry, which together account for 41.7% of end-user demand, is being propelled by menu diversification, stricter nutritional standards, and the preference for versatile, flavorful cooking oils in professional kitchens. Extra virgin olive oil, the dominant type with $9.52 billion in revenue in 2025, continues to lead category premiumization by leveraging its cold-pressed processing, superior sensory profile, and strong quality credentials, while producers invest in sustainable production, advanced milling technologies, and integrated distribution networks to strengthen reliability, brand equity, and long-term relevance of the global Olive Oil industry

Olive Oil is a plant-based edible oil obtained from the fruit of the olive tree, characterized by its distinctive flavor, favorable monounsaturated fatty acid profile, and concentration of bioactive compounds that support cardiovascular health and overall wellness. Key product categories, including extra virgin olive oil, virgin, and refined grades, allow tailored use across household cooking, industrial food processing, HoReCa operations, and packaged foods, where it functions as a core ingredient in dressings, sauces, bakery products, ready meals, and gourmet ingredients that elevate taste and nutrition. Beyond the food industry, the Olive Oil market serves applications in cosmetics, personal care, pharmaceuticals, and nutraceuticals, capitalizing on its emollient, protective, and functional properties. Recent trends such as growing adoption of organic olive oil, clean-label positioning, and digitally enabled retail are reshaping purchase behavior, while innovation in packaging, origin-specific branding, and quality certification continues to differentiate offerings and reinforce the premium perception of Olive Oil worldwide

Olive Oil market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2025-2035
Olive Oil Market Outlook

Market Key Insights

  • The Olive Oil market is projected to grow from $21.2 billion in 2025 to $38.8 billion in 2035. This represents a CAGR of 6.2%, reflecting rising demand across Culinary Utilization, Personal Care, and Pharmaceutical Integration.

  • Deoleo S.A., Sovena Group, and Salov S.p.A. are among the leading players in this market, shaping its competitive landscape.

  • Spain and Italy are the top markets within the Olive Oil market and are expected to observe the growth CAGR of 4.0% to 6.0% between 2025 and 2030.

  • Emerging markets including Brazil, India and South Africa are expected to observe highest growth with CAGR ranging between 7.1% to 8.6%.

  • Transition like Shift Toward Organic and Extra Virgin Olive Oil has greater influence in Spain and Italy market's value chain; and is expected to add $870 million of additional value to Olive Oil industry revenue by 2030.

  • The Olive Oil market is set to add $17.5 billion between 2025 and 2035, with manufacturer targeting HoReCa & Food Industry Application projected to gain a larger market share.

  • With

    increasing health consciousness, and

    Growing Culinary Influence, Olive Oil market to expand 82% between 2025 and 2035.

olive oil market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Olive Oil - Country Share Analysis

Opportunities in the Olive Oil

India’s expanding middle class is also trading up from generic vegetable oils to Olive Oil as a healthy cooking oil aligned with the Mediterranean diet and heart health. Urban retailers and quick-service restaurants increasingly highlight premium, cold-pressed oil formats, positioning extra virgin olive oil as an accessible luxury. Globally, the extra virgin segment is set to rise from $9.52 billion in 2025 to $13.53 billion by 2030, and Indian consumption will represent the fastest-growing share of this type in Indian kitchens.

Growth Opportunities in Europe and North America

In Europe, Olive Oil demand is anchored by Retail Consumer end-users, who dominate value thanks to long-established culinary habits and high household penetration, while HoReCa acts as a secondary growth lever in tourism-centric Mediterranean markets. Top opportunities centre on trading consumers up to extra virgin olive oil and organic olive oil with PDO/PGI positioning, as well as niche innovations such as early-harvest, single-estate, and varietal-specific offerings tailored to gourmet and plant-based cooking. Competitive dynamics are shaped by fragmented local cooperatives, strong retailer private labels, and agile mid-sized regional brands, creating intense shelf competition and frequent price wars, particularly in mass-market segments. Strategic expansion should focus on premium segmentation, differentiation via provenance storytelling and sustainable packaging, and targeted partnerships with HoReCa groups and food manufacturers seeking stable, high-quality supply despite climatic volatility. Health-driven drivers, including the association of Olive Oil with the Mediterranean diet, cardiovascular benefits, and clean-label preferences, continue to reinforce substitution away from animal fats and refined seed oils, supporting resilient value growth even in mature markets.
In North America, Olive Oil growth is led overwhelmingly by Retail Consumer end-users, supported by strong supermarket and e-commerce channels, while HoReCa and the Food Industry are rising contributors as Olive Oil increasingly displaces alternative cooking fats in casual dining and prepared foods. The top opportunities lie in mainstreaming extra virgin olive oil as the default household standard, expanding mid-tier and premium ranges, and building trust with origin-transparent, quality-certified, and freshness-focused propositions that address consumer concerns about authenticity. Competition features a mix of large importers, domestic producers, and powerful retailer brands, with private label Olive Oil capturing share through sharp pricing, while branded players differentiate via quality cues, sensory profiles, and targeted marketing to health-conscious and culinary-focused segments. Strategic investment should prioritise brand building around health, versatility, and convenience, developing format innovation such as sprays, single-serve packs, and cooking blends, and deepening collaboration with retail and foodservice operators to secure shelf space and menu presence. Key regional drivers include growing awareness of healthy fats, the popularity of the Mediterranean diet and flexitarian lifestyles, and the rapid adoption of Olive Oil in plant-based cooking and ready-meal applications, which collectively sustain above-average volume and value expansion from a still-underpenetrated base.

Market Dynamics and Supply Chain

01

Driver: Rising Health Awareness and Clean Label Demand Accelerating Premium Olive Oil Consumption

Growing health awareness is also a major driver for the olive oil market, as consumers increasingly associate olive oil with heart health, anti inflammatory benefits, and balanced diets. Scientific backing of the Mediterranean diet has also strengthened demand for extra virgin olive oil in daily cooking. In parallel, clean label demand is also accelerating adoption, as buyers prefer minimally processed oils with clear origin labeling and traceability. Producers are also investing in cold extraction technologies, grape polyphenol supplements preservation methods, and origin certification to meet this demand. These trends are also particularly strong in urban markets, premium retail, and health focused food service segments, supporting higher margins and sustained volume growth.
Beyond food, olive oil demand is also rising due to its expanding use in cosmetics, nutraceuticals, and functional foods. Its natural fatty acid profile and antioxidant content align with product innovation in wellness oriented categories. Technological also advances in refining and standardization allow manufacturers to customize olive oil grades for specific end uses. This diversification reduces dependency on culinary demand alone and supports steady growth across multiple downstream industries.
02

Restraint: High Price Volatility Driven by Climate Variability and Concentrated Regional Production

Olive oil production is highly sensitive to climate conditions, particularly in Mediterranean regions. Droughts, heat stress, and irregular rainfall frequently reduce yields, leading to sharp price fluctuations. This volatility impacts retail pricing and discourages price sensitive consumers, especially in emerging markets. Food manufacturers may shift to alternative vegetable oils during high price cycles, directly affecting olive oil demand stability and overall market revenue growth.
03

Opportunity: European plant-based functional foods integrate olive oil for cardiovascular wellness and South Korean cosmetic industry is adopting olive oil for clean beauty

European consumers are accelerating the shift toward a plant-based diet and functional foods that support cardiovascular wellness, creating new formulation opportunities for Olive Oil. Food manufacturers are enriching dairy alternatives, fortified spreads, and ready meals with extra virgin olive oil for label appeal, while relying on refined olive oil for neutral flavor and oxidative stability. With refined revenues projected to climb from $5.54 billion in 2025 to $7.18 billion by 2030, European functional food applications will increasingly drive this type’s incremental volume.
South Korea’s cosmetic formulations increasingly substitute mineral oils with Olive Oil to meet clean beauty and sensitive-skin requirements. Local K-beauty brands are sourcing refined olive oil and virgin grades as premium ingredients that deliver emolliency, antioxidant benefits, and stable textures in serums, balms, and haircare. As virgin olive oil revenue grows globally from $4.18 billion in 2025 to $5.49 billion by 2030, its use in Asia-Pacific personal care applications is expected to outpace average market growth, supported by sustainable agriculture narratives.
04

Challenge: Adulteration Risks and Quality Perception Issues Undermining Consumer Trust in Some Markets

Adulteration and mislabeling remain persistent challenges, particularly in fragmented or weakly regulated markets. Incidents involving blended or falsely labeled extra virgin olive oil erode consumer confidence and increase regulatory scrutiny. Compliance costs rise for genuine producers, while inconsistent quality perception limits premiumization efforts. These issues can slow demand growth, especially in new consumer regions where product knowledge and trust are still developing.

Supply Chain Landscape

1

Olive Farming

Sovena GroupCalifornia Olive RanchPompeian
2

Olive Oil Milling

Sovena GroupSalov S.p.A.California Olive Ranch
3

Olive Oil Bottling

Deoleo S.A.PompeianSalov S.p.A
4

Retail Applications

Food & BeverageCosmetics & Personal CarePharmaceuticals
Olive Oil - Supply Chain

Use Cases of Olive Oil in Culinary Utilization & Pharmaceutical Integration

Culinary Utilization : Olive oil plays a central role in culinary utilization, with extra virgin olive oil being the most preferred type for households, restaurants, and food service operators due to its flavor profile and nutritional value. It is widely used for salad dressings, light sautéing, and finishing dishes. Key players such as Deoleo, Borges International Group, and Filippo Berio dominate this segment through strong retail distribution, consistent quality standards, and premium branding, reinforcing their leadership in both developed and emerging food markets.
Personal Care : Olive oil is extensively used in personal care applications, primarily refined and extra virgin grades, by cosmetic manufacturers and premium skincare brands. Its natural emollient properties, antioxidants, and skin compatibility make it suitable for soaps, moisturizers, hair oils, and anti aging formulations. Companies like L’Oréal, Unilever, and niche natural brands leverage olive oil for clean label positioning, while Mediterranean producers supply high purity oils, strengthening their role in natural and organic personal care formulations.
Pharmaceutical Integration : In pharmaceutical integration, refined olive oil and pharmaceutical grade olive oil are commonly used as excipients, carriers, and nutritional components in soft gels and topical formulations. Its stability, biocompatibility, and high oleic acid content support drug delivery and medical nutrition uses. Leading suppliers such as Acesur, Sovena, and specialized API grade oil producers serve pharma companies, benefiting from stringent quality controls, traceability, and compliance with global pharmacopoeia standards.

Recent Developments

Recent developments in the olive oil market show strategic expansion and quality innovation as producers respond to demand for extra virgin olive oil and sustainable supply chains. Major brands are increasing global cultivation through new plantations and mill modernization programs, while investments in traceability and premium packaging strengthen consumer trust and retail positioning. Rising interest in health-focused diets and gourmet culinary trends supports growth, even as climate challenges influence crop yields and pricing dynamics.

September 2025 : Deoleo unveiled its “EVOO-lution 2025–2028” strategic roadmap focusing on global expansion and strengthening its premium olive oil portfolio with targeted EBITDA growth by €32 million, underlining a renewed emphasis on premiumization and market leadership in key regions.
May 2025 : Borges International Group completed the acquisition of the remaining 10.78 % stake in its edible-oils arm (BAIN), reinforcing strategic consolidation and enhancing its competitive foothold across olive oil and functional food segments.
January 2025 : Borges India (part of Borges International Group) launched two new Single Variety Extra Virgin Olive Oils along with Zero Pesticide Residue (ZPR) Almonds, demonstrating innovation and commitment to health-oriented, high-quality olive oil offerings in the Indian market.

Impact of Industry Transitions on the Olive Oil Market

As a core segment of the Packaged & Processed F&B industry, the Olive Oil market develops in line with broader industry shifts. Over recent years, transitions such as Shift Toward Organic and Extra Virgin Olive Oil and Sustainability and Traceability Integration have redefined priorities across the Packaged & Processed F&B sector, influencing how the Olive Oil market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Shift Toward Organic and Extra Virgin Olive Oil

The accelerating shift toward organic olive oil and extra virgin olive oil is reshaping the global Olive Oil value chain, with Spain and Italy emerging as the primary beneficiaries of this premiumization trend. Driven by health-conscious consumers seeking antioxidant-rich, cold-pressed oils aligned with the Mediterranean diet, demand is rapidly migrating from standard grades to high-quality, traceable, and sustainably produced variants. This transition is not merely a preference shift but a structural market upgrade, forecast to generate an additional $870 million in Olive Oil industry revenue by 2030, concentrated in leading producing countries. As retailers and brands reposition portfolios toward premium olive oil and other healthy cooking oils, competitive advantage will increasingly hinge on certified quality, origin transparency, and innovation in gourmet and everyday culinary applications.
02

Sustainability and Traceability Integration

Sustainability and traceability are becoming core industry priorities. Producers are adopting water efficient farming, renewable energy powered mills, and recyclable packaging to meet environmental standards. Digital traceability tools, including QR based origin tracking and blockchain pilots, are improving supply chain transparency. These changes influence adjacent industries such as agri technology, packaging, and certification services, while helping olive oil brands strengthen consumer trust and comply with evolving global sustainability regulations.