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Mobility Data Analytics Services Market
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Mobility Data Analytics Services Market

Author: Ranjana Pant - Research Analyst, Report ID - DS1102052, Published - June 2025

Segmented in Service Type (Real-Time Analytics, Interactive Analytics, Predictive Analytics, Descriptive Analytics), Application (Transportation Planning, Traffic Management, Smart Parking Management, Transit Management, Others), Industry, Deployment Mode, Solution and Regions - Global Industry Analysis, Size, Share, Trends, and Forecast 2024 – 2034

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Global Mobility Data Analytics Services
Market Outlook

The market, for Mobility Data Analytics Services was estimated at $641.5 million in 2024; and it is anticipated to increase to $2.8 billion by 2030 with projections indicating a growth to around $9.8 billion by 2035. This expansion represents a compound annual growth rate (CAGR) of 28.1% over the forecast period. The significant expansion is fueled by important elements such as the growing trend of businesses going digital and an increase in the use of sophisticated analytics techniques as well as the constant growth in data quantity from sources like mobile devices and social media platforms among others. Services that analyze mobility data have become essential for companies aiming to utilize their data to obtain valuable business insights and make well informed choices while pinpoint new market possibilities. Moreover they play a role, in monitoring and enhancing operational efficiency which underscores their importance in the competitive world of business.


The integration of analytical methods with mobile data by Mobility Data Analytics Services provides valuable insights for strategic business planning purposes such as understanding customer behavior and optimizing marketing campaigns and improving customer service through propensity modeling and location based marketing initiatives. The industry witnessed an increase in the adoption of AI and ML in conjunction with Mobility Data Analytics Services highlighting a significant trend, in the field.


Market Size Forecast & Key Insights

2019
$641M2024
2029
$7.6B2034

Absolute Growth Opportunity = $7.0B

The Mobility Data Analytics Services market is projected to grow from $641.5 million in 2024 to $7.63 billion in 2034. This represents a CAGR of 28.1%, reflecting rising demand across Urban Planning, Traffic Management and Fleet Management.

The Mobility Data Analytics Services market is set to add $7.0 billion between 2024 and 2034, with manufacturer targeting Traffic Management & Smart Parking Management Application projected to gain a larger market share.

With Rising urbanization and smart city initiatives, and Advent of advanced technologies and big data, Mobility Data Analytics Services market to expand 1090% between 2024 and 2034.

Opportunities in the Mobility Data Analytics Services Market

Innovations in Autonomous Vehicles

The rise of self driving cars has sparked a demand for mapping and GPS systems that offer precise and detailed information to optimize vehicle safety and efficiency in a relatively unexplored field, with great potential ahead.

Unlocking Potential in Energy Sector and Strategic Partnerships in Emerging Economics

The energy industry holds a role for the services that analyze mobility data effectively. A focus is to limit carbon emissions prompting energy companies to lower their impact. These services offer support in measuring carbon emissions through data analysis and proposing solutions, for managing mobility to achieve significant reductions.

Emerging nations such as India, Brazil and Indonesia boast population density and advancing infrastructure that present promising opportunities yet to be fully explored. Partner with data analysis companies for deeper insights, into these markets yieldin customized services to cater to their unique needs.

Growth Opportunities in North America and Asia-Pacific

Asia Pacific Outlook

The Asia Pacific region offers prospects for Mobility Data Analytics Services due to its fast growing digital economies and robust competition among transportation service providers in urbanized region's that require advanced data driven approaches in mobility management. China and Indias vigorous digital transformation efforts are driving the demand for services, in the region. Furthermore factors like funding in initiatives for smart urban development and government backing to promote technology startups are anticipated to support the regions growth, in the field of Mobility Data Analytics Services.

North America Outlook

North America has become a hub for Mobility Data Analytics Services due to its modern technology setup and forward thinking policies. The regions demand is fueled by the necessity to understand mobility trends for urban planning and transportation management sectors. Noteworthy companies such as IBM and Microsoft contribute to the environment in the region encouraging innovation and progress. Moreover the rise of city projects and growing government investments, in digital infrastructures play crucial roles in promoting the use of these services.

North America Outlook

North America has become a hub for Mobility Data Analytics Services due to its modern technology setup and forward thinking policies. The regions demand is fueled by the necessity to understand mobility trends for urban planning and transportation management sectors. Noteworthy companies such as IBM and Microsoft contribute to the environment in the region encouraging innovation and progress. Moreover the rise of city projects and growing government investments, in digital infrastructures play crucial roles in promoting the use of these services.

Asia-Pacific Outlook

The Asia Pacific region offers prospects for Mobility Data Analytics Services due to its fast growing digital economies and robust competition among transportation service providers in urbanized region's that require advanced data driven approaches in mobility management. China and Indias vigorous digital transformation efforts are driving the demand for services, in the region. Furthermore factors like funding in initiatives for smart urban development and government backing to promote technology startups are anticipated to support the regions growth, in the field of Mobility Data Analytics Services.

Growth Opportunities in North America and Asia-Pacific

Established and Emerging Market's Growth Trend 2025–2034

1

Major Markets : U.S., China, Germany, Japan, UK are expected to grow at 27.0% to 39.3% CAGR

2

Emerging Markets : Indonesia, Nigeria, Mexico are expected to grow at 21.1% to 29.2% CAGR

Market Analysis Chart

The industry of Mobility Data Analytics Services has experienced growth due to various factors driving the market forward significantly. One of the drivers is the increasing need for insights derived from data in the transportation industry. Businesses, in this sector must have an understanding of transportation trends and customer behavior—areas where Mobility Data Analytics Services play a crucial role. Moreover the growth of cities that prioritize efficient urban mobility and interconnected infrastructure heavily relies on detailed analytics provided by such services.

Recent Developments and Technological Advancement

December 2024

After the introduction of its cutting edge predictive modeling tool Dymax Systems has revealed intentions to expand its Mobility Data Analytics Services into new industries. This move is aimed at solidifying its position, in the market.

October 2024

Enroute AI is well known for its skills in Mobility Data Analytics Services. has secured significant funding in a Series B round. This will support the company in advancing solutions, for transportation and urban mobility.

August 2024

In a strategic decision Omnitrack Analytics and Vehico Technologies joined forces combining their Mobility Data Analytics Services to concentrate on collaborative research and development initiatives triggered a notable buzz, in the industry.

The field of Mobility Data Analytics Services is currently going through a transformation marked by swift progress and the adoption of new strategic methods. One of the trends driving theindustry'sgrowth is the growing integration of these services, into smart city initiatives. This shift is primarily attributed to the services’ ability to uncover detailed information regarding traffic flows, commuter habits and real time movements of vehicles.

Impact of Industry Transitions on the Mobility Data Analytics Services Market

As a core segment of the IT Services industry, the Mobility Data Analytics Services market develops in line with broader industry shifts. Over recent years, transitions such as Emergence of Enhanced DecisionMaking Platforms and Adoption of IOT in Mobility Analytics have redefined priorities across the IT Services sector, influencing how the Mobility Data Analytics Services market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.

1

Emergence of Enhanced DecisionMaking Platforms:

The introduction of decision making platforms in mobility data analytics services has brought about a significant change in the industry landscape. TThese platforms leverage real time transportation data to enhance efficiency and decision making processes for businesses. The shift has led to improvements in traffic management reducing congestion and enhancing transport safety. It has also boosted customer service efficiency thanks, to data visualization and interpretation techniques utilized in the sector.

2

Adoption of IOT in Mobility Analytics:

The incorporation of IoT into mobility data analysis services has allowed companies to utilize a range of data collected from various IoT devices effectively. This merging of technologies not only just speeds up data processing and analysis. Also enhances resource management and boosts operational flexibility. Various sectors such as retail, healthcare, and manufacturing have gained advantages from this shift seeing improvements, in precise targeting forecasting techniques, and enhancing customer experiences through real time data availability and analysis.

Global Events Shaping Future Growth

The chart below highlights how external events including emerging market developments, regulatory changes, and technological disruptions, have added another layer of complexity to the IT Services industry. These events have disrupted supply networks, changed consumption behavior, and reshaped growth patterns. Together with structural industry transitions, they demonstrate how changes within the IT Services industry cascade into the Mobility Data Analytics Services market, setting the stage for its future growth trajectory.

Market Dynamics and Supply Chain

Driver: Rising Urbanization and Smart City Initiatives, and Increasing Demand for Personalized Services

The increasing global urbanization has also led to a growing need for Mobility Data Analytics Services that play a role in converting raw mobility data into practical insights for city planners to make informed decisions that enhance urban transportation systems effectively use advanced technologies, like predictive analytics to predict urban traffic trends and alleviate congestion while optimizing traffic flow. The scope and possibilities have also driven the development of Mobility Data Analytics Services, in cities to establish effective and eco friendly urban transportation systems.
Another important market factor is also the increasing need, for transportation services tailored to individual preferences and behaviors.
Cutting edge technologies like data and AI are also essential in enhancing Mobility Data Analytics Services by providing real time data and predictive analysis for efficient transport management. Big data analytics is also especially important as it covers a range of mobility data analysis aspects including route optimization and predicting consumer behavior. The increasing integration of technology, in mobility services is also fuel the growth of the market.

Restraint: Data Privacy Concerns

In the changing world of Mobility Data Analytics Services strict data privacy laws can present a hurdle to expansion in the market. For example the General Data Protection Regulation in Europe and the California Consumer Privacy Act in the U. S. A enforce rigorous protocols, for handling data, which could hinder the seamless functioning of Mobility Data Analytics Services. These rules require providers of analytics services to guarantee the protection of data since mobility data is quite sensitive due to its close connection, with real time locations and peoples movement patterns.

Challenge: Technological Complexity

The complex technological framework required for implementing Mobility Data Analytics Services poses a challenge for medium sized businesses due to the intricate process of merging various databases and the need, for skilled technical expertise to manage large amounts of mobility data potentially hindering their adoption of advanced analytics solutions.

Supply Chain Landscape

Data Collection

IBM

SAS Institute

Data Processing

Oracle

Microsoft Azure

Data Analytics
Teradata / Splunk
End User Service
Transportation / Logistics / Urban Planning
Data Collection

IBM

SAS Institute

Data Processing

Oracle

Microsoft Azure

Data Analytics

Teradata

Splunk

End User Service

Transportation

Logistics

Urban Planning

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Leading Providers and Their Strategies

Application AreaIndustryLeading Providers / ConsumersProvider Strategies
Transport Management
Transport and Logistics
HPE (Hewlett Packard Enterprise)
HPE leverages the rich data streams from mobility data analytics services to deliver real-time transport management solutions, including fleet optimization and scheduling.
Traffic Control and Surveillance
Government and Defense
IBM
IBM uses mobility data analytics services to boost situational awareness in traffic control operations, offering smarter surveillance powered by cutting-edge machine learning algorithms.
Urban Planning and Infrastructure Development
Government and Civil Engineering
Google
Google deploys mobility data analytics services to generate insights for urban planning and infrastructure development, contributing to smart city initiatives.
Marketing and Customer Behavior Analysis
Retail and E-commerce
Oracle
Oracle capitalizes on mobility data analytics services to understand consumer mobility patterns, informing targeted marketing strategies and improving customer engagement levels.

Elevate your strategic vision with in-depth analysis of key applications, leading market players, and their strategies. The report analyzes industry leaders' views and statements on the Mobility Data Analytics Services market's present and future growth.

Our research is created following strict editorial standards. See our Editorial Policy

Applications of Mobility Data Analytics Services in Urban Planning, Fleet Management and Traffic Management

Urban Planning

Urban planners rely heavily on Mobility Data Analytics Services to contribute significantly to city development planning efforts by gathering and analyzing mobility data to uncover trends and make decisions regarding infrastructure enhancements and transportation upgrades. Companies like IBM and Microsoft are key players in this sector, with tailored data analytics solutions that cater specifically to urban development needs and facilitate effective planning processes.

Fleet Management

Fleet management heavily relies on Mobility Data Analytics Services to improve vehicle routing efficiency and monitor performance for maintenance needs in order to boost operational effectiveness and productivity in theindustry'sdecision making process. Leading companies, like Trimble, Teltrac Navman and Samsara excel in providing fleet management services supported by cutting edge mobility data analytics capabilities to optimize operations and enhance overall productivity in the field of fleet management.

Traffic Management

Another important aspect of Mobility Data Analytics Services is their application in traffic management tasks such as monitoring real time traffic patterns and congestion levels to foresee congested region's and better manage the flow of traffic effectively. Companies like INRIX and TomTom are highly regarded for their expertise, in offering solutions for managing traffic efficiently using mobility data analytics tools to ensure smoother traffic operations and alleviate congestion issues.

Mobility Data Analytics Services vs. Substitutes:
Performance and Positioning Analysis

Mobility Data Analytics Services surpass alternatives for their superior predictive models, extensive data pools, and more efficient transportation strategies. Their unique market positioning leverages big data, offering tremendous growth potential in a data-driven society. These Alternatives specially Intelligent Traffic Management Systems has experienced a rapid growth as detailed in our latest report.

Mobility Data Analytics Services
  • Transportation Data Visualization Solutions /
  • Connected Vehicle Data Analysis Platforms
    Accurate prediction of traffic patterns, Enhanced decision-making capabilities
    High implementation costs, Requirement of skilled professionals
    Highly customizable platforms, ease of integration with diverse IT infrastructure
    Potentially high implementation costs, steep learning curve for end-users

Mobility Data Analytics Services vs. Substitutes:
Performance and Positioning Analysis

Mobility Data Analytics Services

  • Accurate prediction of traffic patterns, Enhanced decision-making capabilities
  • High implementation costs, Requirement of skilled professionals

Transportation Data Visualization Solutions / Connected Vehicle Data Analysis Platforms / Intelligent Traffic Management Systems

  • Highly customizable platforms, ease of integration with diverse IT infrastructure
  • Potentially high implementation costs, steep learning curve for end-users

Mobility Data Analytics Services surpass alternatives for their superior predictive models, extensive data pools, and more efficient transportation strategies. Their unique market positioning leverages big data, offering tremendous growth potential in a data-driven society. These Alternatives specially Intelligent Traffic Management Systems has experienced a rapid growth as detailed in our latest report.

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Research Methodology

This market research methodology defines the Mobility Data Analytics Services market scope, gathers reliable data, and validates findings using integrated primary and secondary research. Our systematic framework ensures precise market sizing, growth trend analysis, and competitive benchmarking.


Secondary Research Approach


We begin secondary research by defining the targeted market at macro and micro levels. As part of the IT Services ecosystem, we analyze Mobility Data Analytics Services across Transportation Planning, Traffic Management, and Smart Parking Management Applications. Our team gathers data systematically from country level ministerial sources, industry associations & federations, trade databases, company annual & quarterly reports and other credential sources, enabling us to map global and regional market size, pricing trends, regulatory standards, and technology advancements.



Key Sources Referenced:

• Annual Business Surveys (US, EU, Japan)

• NAICS - Economic Statistics (US, Canada) / IMF DSBB

Annual Reports / Industry Magazines / Country Level

DataString Database

We benchmark competitors such as IBM Corporation, Microsoft Corporation, and Cisco Systems Inc. by reviewing company financial statements, and regulatory filings. Our secondary insights identify key market drivers and constraints, forming the analytical foundation for primary research.


Primary Research Methods


We conduct structured interviews and surveys with industry stakeholders, including Data Collection, Data Processing, and Data Analytics. Our geographic coverage spans Americas (40%), Europe (30%), Asia-Pacific (25%) and Middle East & Africa (5%). Our online surveys generally achieve a response rate of above 65%, and telephone interviews yield 60%, resulting in above 92% confidence level with a ±7% margin of error.


Through targeted questionnaires and in-depth interviews, we capture purchase intent, adoption barriers, brand perception across Segment Type. We use interview guides to ensure consistency and anonymous survey options to mitigate response bias. These primary insights validate secondary findings and align market sizing with real-world conditions.


Market Engineering & Data Analysis Framework


Our data analysis framework integrates Top-Down, Bottom-Up, and Company Market Share approaches to estimate and project market size with precision.


Top-down & Bottom-Up Process


In Top-down approach, we disaggregate global IT Services revenues to estimate the Mobility Data Analytics Services segment, using historical growth patterns to set baseline trends. Simultaneously, in Bottom-up approach, we aggregate Country-Level Demand Data to derive regional and global forecasts, which provide granular consumption insights. By reconciling both approaches, we ensure statistical precision and cross-validation accuracy.


We evaluate the supply chain, spanning Data Collection (IBM, SAS Institute), Data Processing (Oracle, Microsoft Azure), and Data Analytics. Our parallel substitute analysis examines Transportation Data Visualization Solutions, Connected Vehicle Data Analysis Platforms, and Intelligent Traffic Management Systems, highlighting diversification opportunities and competitive risks.


Company Market Share & Benchmarking


We benchmark leading companies such as IBM Corporation, Microsoft Corporation, and Cisco Systems Inc., analyzing their capabilities in pricing, product features, technology adoption, and distribution reach. By assessing company-level revenues and product portfolios, we derive market share comparisons, clarifying competitive positioning and growth trajectories across the ecosystem.


Our integration of data triangulation, supply chain evaluation, and company benchmarking, supported by our proprietary Directional Superposition methodology enables us to deliver precise forecasts and actionable strategic insights into the Mobility Data Analytics Services market.


Quality Assurance and Compliance


We cross-reference secondary data with primary inputs and external expert reviews to confirm consistency. Further, we use stratified sampling, anonymous surveys, third-party interviews, and time-based sampling to reduce bias and strengthen our results.


Our methodology is developed in alignment with ISO 20252 standards and ICC/ESOMAR guidelines for research ethics. The study methodology follows globally recognized frameworks such as ISO 20252 and ICC codes of practice.

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Mobility Data Analytics Services Market Data: Size, Segmentation & Growth Forecast

Report AttributeDetails
Market Value in 2025USD 821 million
Revenue Forecast in 2034USD 7.63 billion
Growth RateCAGR of 28.1% from 2025 to 2034
Base Year for Estimation2024
Industry Revenue 2024641 million
Growth OpportunityUSD 7.0 billion
Historical Data2019 - 2023
Growth Projection / Forecast Period2025 - 2034
Market Size UnitsMarket Revenue in USD million and Industry Statistics
Market Size 2024641 million USD
Market Size 20271.35 billion USD
Market Size 20292.21 billion USD
Market Size 20302.83 billion USD
Market Size 20347.63 billion USD
Market Size 20359.78 billion USD
Report CoverageMarket revenue for past 5 years and forecast for future 10 years, Competitive Analysis & Company Market Share, Strategic Insights & trends
Segments CoveredService Type, Application, Industry, Deployment Mode, Solution
Regional scopeNorth America, Europe, Asia Pacific, Latin America and Middle East & Africa
Country scopeU.S., Canada, Mexico, UK, Germany, France, Italy, Spain, China, India, Japan, South Korea, Brazil, Mexico, Argentina, Saudi Arabia, UAE and South Africa
Companies ProfiledIBM Corporation, Microsoft Corporation, Cisco Systems Inc., SAP SE, Oracle Corporation, TIBCO Software Inc., Alteryx Inc., SAS Institute Inc., Kognitio Ltd., ALTERYX Inc., Informatica LLC and Dell Inc.
CustomizationFree customization at segment, region or country scope and direct contact with report analyst team for 10 to 20 working hours for any additional niche requirement which is almost equivalent to 10% of report value

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Table of Contents

Industry Insights Report - Table Of Contents

Chapter 1

Executive Summary

Major Markets & Their Performance - Statistical Snapshots

Chapter 2

Research Methodology

2.1Axioms & Postulates
2.2Market Introduction & Research MethodologyEstimation & Forecast Parameters / Major Databases & Sources
Chapter 3

Market Dynamics

3.1Market OverviewDrivers / Restraints / Opportunities / M4 Factors
3.2Market Trends
3.2.1Introduction & Narratives
3.2.2Market Trends - Impact Analysis(Short, Medium & Long Term Impacts)
3.3Supply Chain Analysis
3.4Porter's Five ForcesSuppliers & Buyers' Bargaining Power, Threat of Substitution & New Market Entrants, Competitive Rivalry
Chapter 4

Mobility Data Analytics Services Market Size, Opportunities & Strategic Insights, by Service Type

4.1Real-Time Analytics
4.2Interactive Analytics
4.3Predictive Analytics
4.4Descriptive Analytics
Chapter 5

Mobility Data Analytics Services Market Size, Opportunities & Strategic Insights, by Application

5.1Transportation Planning
5.2Traffic Management
5.3Smart Parking Management
5.4Transit Management
5.5Others
Chapter 6

Mobility Data Analytics Services Market Size, Opportunities & Strategic Insights, by Industry

6.1Automotive
6.2Aviation
6.3Marine
6.4Railways
Chapter 7

Mobility Data Analytics Services Market Size, Opportunities & Strategic Insights, by Deployment Mode

7.1Cloud-based
7.2On-premise
Chapter 8

Mobility Data Analytics Services Market Size, Opportunities & Strategic Insights, by Solution

8.1Software
8.2
Chapter 9

Mobility Data Analytics Services Market, by Region

9.1North America Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.1.1U.S.
9.1.2Canada
9.2Europe Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.2.1Germany
9.2.2France
9.2.3UK
9.2.4Italy
9.2.5The Netherlands
9.2.6Rest of EU
9.3Asia Pacific Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.3.1China
9.3.2Japan
9.3.3South Korea
9.3.4India
9.3.5Australia
9.3.6Thailand
9.3.7Rest of APAC
9.4Middle East & Africa Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.4.1Saudi Arabia
9.4.2United Arab Emirates
9.4.3South Africa
9.4.4Rest of MEA
9.5Latin America Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.5.1Brazil
9.5.2Mexico
9.5.3Rest of LA
9.6CIS Mobility Data Analytics Services Market Size, Opportunities, Key Trends & Strategic Insights
9.6.1Russia
9.6.2Rest of CIS
Chapter 10

Competitive Landscape

10.1Competitive Dashboard & Market Share Analysis
10.2Company Profiles (Overview, Financials, Developments, SWOT)
10.2.1IBM Corporation
10.2.2Microsoft Corporation
10.2.3Cisco Systems Inc.
10.2.4SAP SE
10.2.5Oracle Corporation
10.2.6TIBCO Software Inc.
10.2.7Alteryx Inc.
10.2.8SAS Institute Inc.
10.2.9Kognitio Ltd.
10.2.10ALTERYX Inc.
10.2.11Informatica LLC
10.2.12Dell Inc.