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Electric Breast Pumps Market

The market for Electric Breast Pumps was estimated at $1.8 billion in 2024; it is anticipated to increase to $3.1 billion by 2030, with projections indicating growth to around $5.0 billion by 2035.

Report ID:DS1801016
Author:Debadatta Patel - Senior Consultant
Published Date:
Datatree
Life Science
Medical Device
Electric Breast Pumps
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Report Summary
Market Data
Methodology
Table of Contents

Global Electric Breast Pumps Market Outlook

Revenue, 2024

$1.8B

Forecast, 2034

$4.5B

CAGR, 2025 - 2034

9.7%

The Electric Breast Pumps industry revenue is expected to be around $2.0 billion in 2025 and expected to showcase growth with 9.7% CAGR between 2025 and 2034. Given its growth prospects, the market for breast pumps is driven by rising insurance reimbursement for breast pumps, improved maternity care policies and heightened awareness of the importance of infant nutrition and lactation. Eighty three% of all electric breast pumps are used either at home or in hospitals. This highlights the dual importance of breast pumps in two groups: home use and medical use. Sales of the double electric breast pump system known as Double Pumping came to $1.08 billion in the year 2024. The success of this product has led to a noticeable trend towards more comfortable and efficient double electric breast pumps. These pumps allow women to express more milk in less time. Increased use of more advanced technology including quieter pump motors and user friendly designs has contributed to the growth of breast pumps. Retailing through multiple channels and assistance with breastfeeding from professionals has helped the market remain relevant.

Breast pumps of an electric variety are devices which mimic the action of a babys mouth on the nipple, powered by electricity, designed to extract breast milk. This collection is achieved through an adjustable suction mode and digital interface. They can be set to mimic an infants feeding pattern in terms of suck rate and timing. These pumps have several features including the capacity to change the suction power, the ability to work in various expression modes, backflow protection, portable designs and are available in a range of models suited to either home or hospital use. People make use of breast pumps for purposes including alleviating engorgement, facilitating milk donation programs, the support of hospitals which have premature or medically fragile infants, the maintenance of milk supply when mothers are separated from their children and helping working mothers express milk daily. Breast pumps are subject to rising demand due to convenience, discretion and the ability to move around. This trend is being driven by connected pumps which can sync with smartphone apps to track the amount of milk expressed and pumping sessions, wearable devices that can be hidden under clothing, and online lactation support services. A major shift is taking place in the way the modern breast pump is perceived with convenience, mobility and privacy being the main factors in this change. These factors have significantly boosted the profile of electric breast pumps within the maternal and infant health sector.

Electric Breast Pumps market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2024-2034
Electric Breast Pumps Market Outlook

Market Key Insights

  • The electric breast pump market is expected to rise from $1.8 billion in 2024 to $4.5 billion by 2034. There was a compound annual growth rate of 9.7 % which shows there has been a rise in the demand of Efficient Breast Milk Extraction, Facilitating Breast Milk Storage and Promoting Maternal Health.

  • This market has the Philips, Medela and Ameda companies as its leading players, influencing the competitive landscape they operate within.

  • The major markets within the breast pumps sector are the United States and the UK, and it is predicted that they will see a 7.1 10.2% growth rate from 2024 to 2030.

  • Of the rising markets, the ones in India, Brazil and Mexico are expected to grow at the highest rate of between 9.3% and 12.1% per annum.

  • The anticipated rise in portable pumps use is likely to contribute $132 million to the Electric Breast Pumps market size by 2030.

  • Between 2024 and 2034 the breast pump market is due to increase by $2.7 billion. The breast pump sector with sales aimed at home use and maternity clinics is expected to achieve the largest growth in the electric breast pump industry.

  • The electric breast pump market is projected to grow by 152% by the year 2034 from 2024, due to several key factors. One factor is the increased participation of women in the workforce. Another is the advancements of technology.

electric breast pumps market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Electric Breast Pumps - Country Share Analysis

Opportunities in the Electric Breast Pumps

Increasingly, women who work find the demand for breast pumps is also increasing as they choose to breast feed their babies. By 2030, the double electric breast pump market is expected to expand from $1.08 billion in 2024 to $1.99 billion. This is in contrast to the $0.71 billion to $1.13 billion growth forecast for single electric breast pumps. Companies that offer products with quiet drive systems, GPS tracking via apps and BPA free materials can market high end double pumps to busy North American and European city dwellers.

Growth Opportunities in North America and Asia-Pacific

In North America, the sales of breast pumps which are electric is primarily led by the breast pumps which women use at home. This rise in the use of breast pumps in the home is largely due to many women working, and governments promoting breastfeeding, plus insurance companies paying for electric breast pumps. Key region's of focus are enhancing portable and wireless breast pump lines by incorporating features such as silent operation, apps that connect to lactation tracking and breastfeeding aids suited to working mothers and lactation programs supported by healthcare professionals. In the breast pump market there is a cut throat competitive environment where well established brands compete with newer agile companies selling directly to consumers, who in turn are using subscription services and sales of wearable technology and controlling online sales. Today differentiation depends on a companys ability to supply data driven support with breastfeeding, pumps with a comfortable fit for the breast and claims of comfort that are supported by evidence, rather than the price. Breast pumps of the latest generation represent an attractive market region. With these pumps hospitals are able to offer a hygienic service to patients, and also can develop rental agreements with hospitals, which guarantee a stable income. A key strategic priority should be to create a brand presence across all channels for electric breast pumps, to build partnerships with health insurance providers and employers to include pumps in their maternity benefits packages, and create content tailored to the local market that is accessible to first time mothers searching online for discreet breast pumps.
In the Asia Pacific region, hospital and maternity ward preferences drive the demand for electric breast pumps. The reason for this is the high rate of births in these institutions and the resultant investment in the facilities which care for mothers before and after delivery. The trend towards these products is driven by several factors. As well as the increasing affordability of electric breast pumps, a key factor is the growing number of city dwellers. People with higher earnings are also more likely to purchase these products. Consequently, women are now choosing from entry level and the range of electric breast pumps above manual breast pumps. Double electric and portable breast pumps are particularly popular because they are compact and can be used in small flats as well as on the go. The most promising business opportunities arise from contracts which supply breast pumps used in hospitals along with maintenance services, then from conversion programs that place affordable pumps in homes after mothers have been advised on their use at birthing centres and postnatal classes. In the breast pump market, manufacturers must contend with a highly fragmented competitive landscape, as well as with established premium brands and cost effective regional manufacturers. Success in this field is dependent on sales techniques which incorporate tiered pricing models, region specific products and after sales support. Sales expansion could be achieved by establishing partnerships with prominent maternity hospitals, introducing hire purchase or credit options for electric breast pumps used at home, and also advertising electric breast pumps directly at regional level.

Market Dynamics and Supply Chain

01

Driver: Increasing Employment Among Women

The increase in the number of women joining the workforce worldwide and shattering the barriers in settings has also led to a notable surge, in the popularity of electric breast pumps. These gadgets offer working mothers the flexibility to express milk and preserve it for needs; thus enabling their infants to receive the advantages of breast milk even when they are also away. The upward trend of women engaging in employment opportunities has also fueled the growth of the electric breast pump industry.
Innovative electric breast pumps with pumping options and adjustable suction levels are also revolutionizing the breast pump industry and driving market expansion. Given their user design and efficient features, like smart connectivity the convenience they offer promotes increased user acceptance.
02

Restraint: Limited Market Awareness

Despite the growing understanding and acceptance of breastfeeding, a vast number of people are still not fully aware of electric breast pumps and their benefits. This lack of awareness, particularly in emerging economies, often limits the customer base and hampers the market growth for these products. Improved consumer education strategies might help companies expand their market reach but it remains a substantial hurdle.
03

Opportunity: Online retail is fueling smart wearable electric breast pump demand among Asia-Pacific’s millennial parents and Hospital investments are boosting demand for hospital-grade electric breast pumps in maternity and neonatal care

There is a vast untapped potential in the Asia Pacific region, where there is a rapidly growing middle class along with fast growth in online shopping. This creates a unique opportunity for electric breast pumps, especially for small portable models that are often used by young, tech orientated mothers. Online marketplaces give new mothers the chance to evaluate different portable electric breast pumps anonymously, price them, and get help with feeding. Products which are partnered with digital health services, localise their products and offer subscription plans for consumables can accelerate the adoption rate. Double electric breast pumps which are linked to a smart phone app are expected to grow the fastest in India, Asia and China.
There is growing acceptance by the healthcare industry of the electric breast pump as an important tool in postnatal care for breastfeeding which is frequently used in maternity and neonatal care units. Women can relieve engorged breasts by using electric hospital grade double pumps to help a medically fragile or premature baby to feed. This has positive effects on the infant and on the breastfeeding experience. Pumps and other durable goods for healthcare, which can be used multiple times, will grow faster than pumps used in the home as hospitals and insurers team up with manufacturers in emerging countries.
04

Challenge: High Product Costs

Another key restraint in the market for electric breast pumps is the high cost associated with these products. Most electric breast pumps are significantly more expensive than manual versions, making them a less affordable option for many potential users.

Supply Chain Landscape

1

Component Sourcing

Koninklijke Philips N.V.Medela AG
2

Electric Breast Pumps

Medela AGAmeda AG
3

Global Distribution

Lansinoh Laboratories Inc.Hygeia Health
4

End-User Applications

HospitalsHomecare SettingsOnline Retailers
Electric Breast Pumps - Supply Chain

Use Cases of Electric Breast Pumps in Efficient Milk Extraction & Promoting Maternal Health

Efficient Breast Milk Extraction : Electric breast pumps are often utilized to extract breast milk by mimicking a baby’s natural feeding pattern with their automatic and rhythmic suction action This helps promote optimal milk production and supports healthy breastfeeding practices The convenience and speed offered by electric pumps make them more favorable compared to manual options Prominent brands such as Medela and Philips Avent offer products tailored for this purpose with features like adjustable suction levels and dual pump functionality, for simultaneous pumping sessions
Facilitating Breast Milk Storage : Electric breast pumps help with storing breast milk by allowing mothers to pump and save their milk beforehand to avoid any waste and have it readily available when necessary. A feature for busy mothers who work or travel often. Popular brands like Spectra and Ameda provide pumps equipped with storage features and specially designed milk bags, for convenient storage purposes.
Promoting Maternal Health : The thoughtful use of breast pumps can also support maternal well being by preventing milk engorgement and easing the discomfort of mastitis. A condition caused by an excess accumulation of milk, in the breasts and an infection of breast tissue respectively.

Recent Developments

The market for breast pumps has seen significant expansion due to more women joining the workforce and a growing awareness of the benefits of breastfeeding for babies health. The industry is being influenced by a trend; the increasing preference, for smart electric breast pumps that offer wireless connectivity features allowing mothers to manage the device using their smartphones.

April 2024 : Philips launched an updated model of its renowned Avent electric breast pumps with expression settings and a silent motor, for discreet pumping sessions.
June 2024 : Medela introduced an electric breast pump that is compact and efficient. This innovative pump is digitally compatible. Offers enhanced pumping capabilities in a portable design. Making it an ideal solution for busy mothers, on the move.
October 2024 : Spectra Baby USA launched a of the line electric breast pump model, for professional use.

Impact of Industry Transitions on the Electric Breast Pumps Market

As a core segment of the Medical Device industry, the Electric Breast Pumps market develops in line with broader industry shifts. Over recent years, transitions such as Transition Towards Portable Pumps and Integration of Smart Technology have redefined priorities across the Medical Device sector, influencing how the Electric Breast Pumps market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Transition Towards Portable Pumps

In a shift in dynamics driven by compact and portable electric breast pumps, the Electric Breast Pumps market is transitioning from one primarily driven by convenience into a significant driver of growth. By 2030, the effect is estimated to add $132 million to the expansion of the market. With working mothers seeking out greater mobility, convenience and efficiency, There is been a surge of interest in portable electric breast pumps and wearable pumps that allow continuous pumping without the need to hold the pump. In order to take advantage of this trend, manufacturers are offering more user friendly products which include lighter designs, one touch controls, and more efficient power sources. These items are responsible for higher customer satisfaction levels and quicker replacements. The trend towards portable products has driven innovation in the electric breast pump industry. This has allowed for greater product differentiation and the expansion of the premium product segment. It has also enabled long term revenue increases.
02

Integration of Smart Technology

The breast pumps market is seeing a significant change of direction due to innovations such as wireless connectivity along with smartphone control, enabling real time monitoring of pumping.