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Car Rental And Leasing Market

Car Rental And Leasing Market

The market for Car Rental And Leasing was estimated at $121 billion in 2024; it is anticipated to increase to $388 billion by 2030, with projections indicating growth to around $1.02 trillion by 2035.

Report ID:DS2001065
Author:Swarup Sahu - Senior Consultant
Published Date:January 2025
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Report Summary
Table of Contents
Methodology
Market Data

Global Car Rental And Leasing Market Outlook

Revenue, 2024

$121B

Forecast, 2034

$843B

CAGR, 2024 - 2034

21.4%
The Car Rental And Leasing industry revenue is expected to be around $147.4 billion in 2025 and expected to showcase growth with 21.4% CAGR between 2025 and 2034.

The worldwide market trends indicate an increase in industries impacted by Car Rental and Leasing services with a positive compound annual growth rate being observed. The impactful potential of the Car Rental and Leasing sector is noteworthy due to its growth pattern and growing relevance across various sectors. This rising pattern also underscores the adaptable nature of the Car Rental and Leasing market as a key driver, for global financial and economic advancement.

The car rental and leasing industry stands out for its flexibility and convenience in providing a range of services to customers. The sector is witnessing a surge, in demand driven by needs including corporate travel requirements, recreational trips and the popularity of ride hailing services. Advanced technology integration, sustainable vehicle options and customer focused service enhancements are also contributing to the growing appeal of this market segment.

Car Rental And Leasing market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2024-2034

Market Key Insights

  • The Car Rental And Leasing market is projected to grow from $121.4 billion in 2024 to $843 billion in 2034. This represents a CAGR of 21.4%, reflecting rising demand across Personal Use, Ride-Sharing Services and B2B Services.
  • The market leaders in this sector consist of Enterprise Holdings and Hertz Global Holdings and LeasePlan which determine the competitive dynamics.
  • U.S. and China are the top markets within the Car Rental And Leasing market and are expected to observe the growth CAGR of 20.5% to 30.0% between 2024 and 2030.
  • Emerging markets including India, Nigeria and and Brazil are expected to observe highest growth with CAGR ranging between 16.0% to 22.3%.
  • The market for Car Rental And Leasing will experience $95.9 billion in growth through 2030 because of Transition like Transition Towards Digitization.
  • The Car Rental And Leasing market is set to add $723 billion between 2024 and 2034, with service providers targeting Economy Cars & Intermediate Cars Vehicle Type projected to gain a larger market share.
  • With The evolution of ride sharing services, and Advancement in technology, Car Rental And Leasing market to expand 595% between 2024 and 2034.
car rental and leasing market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032

Opportunities in the Car Rental And Leasing

The business world is starting to consider car leasing more for its flexibility and cost effectiveness due, to the changing landscape of work arrangements and operations.

Growth Opportunities in North America and Europe

North America Outlook

In North America's established market for car rental and leasing services holds significant growth opportunities on a global scale due, to technological progress and a thriving automotive industry that drive sector expansion forward The region stands out for its prominent industry players who contribute to a competitive market environment encouraging innovation Digital reservation platforms high air travel volumes and rising business travel activities are key factors fueling growth in this region.

Europe Outlook

The European Car Rental and Leasing industry is seeing possibilities due to urbanization and a thriving tourism sector driving demand for electric and hybrid vehicles among environmentally aware consumers in the regions market segment. Experts agree that stiff competition is a challenge for companies who must innovate their services and embrace progress in order to stay ahead in this competitive market landscape. The growing demand for transportation options and the increasing trend of car sharing services are key factors fuel the market growth, in the region.

Market Dynamics and Supply Chain

01

Driver: The Evolution of Ride Sharing Services, and Expanding Tourism and Business Travel

The car rental and leasing industry has also seen an expansion due to the widespread success of ride sharing apps like Uber and Lyft putting pressure on traditional taxi services and driving growth in this sector. The trend of the ride sharing economy is also expected to drive the demand, for car leasing particularly among younger individuals who prioritize accessibility and convenience over owning a car. The continuous growth of tourism and corporate trips plays a significant role in boosting the car rental and leasing industry. Tourists and business professionals alike prioritize convenient transportation options for their journeys reinforcing the need, for car rental and leasing facilities.
The rise of technologies like GPS tracking systems and digital payment options has also greatly enhanced the convenience and safety of car rental and leasing services. By utilizing these advancements rental companies can also efficiently oversee their vehicle fleets reduce expenses and enhance customer satisfaction. Therefore it is also expected that there will also be a growing interest in technology driven car rental and leasing solutions, in the future.
02

Restraint: High Operational Costs

Challenges are on the rise due to the operational expenses in the car rental and leasing industry. Businesses face costs, like maintenance fees and insurance premiums that affect their margins and may discourage new players from entering the market. This cost burden is hampering market expansion significantly.
03

Opportunity: Shuffle Towards Sustainable Transits and The Digitalization Drive

The rise of initiatives in the car rental and leasing sector is creating a significant business opportunity with the increasing focus on environmental awareness among customers who seek sustainable transportation options that are good for the planet. Companies opting for electric vehicles in their vehicle pool not only only cater to this expanding market segment but also capitalize on governmental support encouraging the use of low emission cars. Regions leading in eco practices, like Norway and Sweden are expected to see substantial advancement in this field.
Technology advancements have paved the way for the rise of car rental and leasing platforms as a promising business opportunity nowadays. These platforms offer an user friendly service that appeals to a tech savvy customer base seeking digital convenience. Countries like India and Indonesia with expanding internet access are seen as markets, for this growing trend.
04

Challenge: Increasing Regulatory Compliance

The car rental and leasing sector may encounter limitations in its growth trajectory as a result of the growing demands for compliance measures in place today that are continually evolving such as age restrictions and mandatory insurance mandates and adherence to data protection laws as well as vehicle safety regulations and environmental standards which can lead to increased administrative responsibilities and costs thereby introducing complexities into business processes that hinder efforts aimed at expansion and scalability activities if not only handled with care which could have repercussions not only only within the car rental and leasing landscape but also impact industries connected to it such, as tourism and corporate travel.

Supply Chain Landscape

1
Automobile Manufacturing

Ford Motor Company

Toyota Motor Corporation

2
Fleet Purchase & Management

Enterprise Holdings Inc.

Hertz Global Holdings

3
Services

Avis Budget Group

Europcar Mobility Group

4
End User

Corporate Leasing

Tourism Industry

Government and Public Sector

*The illustration highlights the key stakeholders within the supply chain ecosystem.

Applications of Car Rental And Leasing in Personal Use, Ride-Sharing Services & B2B Services

Personal Use

A dominant application of Car Rental and Leasing solutions is their use for personal purposes. People use these services for daily commuting to work, leisure travel, or other personal reasons. Car rentals for vacations or special events are particularly prevalent. Industry giants like Enterprise and Hertz are renowned for their variety of vehicles, thereby catering to the diverse needs of individuals.

B2B Services
In the realm of business to business companies frequently rely on car rental and leasing services to transport their staff and customers with luxury vehicles often being leased for meetings and events in the sector with players, like Avis and Budget standing out for their adaptable leasing agreements and full fledged fleet management solutions.
Ride-Sharing Services
The rise of ride sharing services such as Uber and Lyft has transformed the car industry by offering long term car leases that enable people to make money through the sharing economy model. Notably Sixt Leasing and similar companies have joined forces with these platforms to keep up with the increasing need, for vehicles.

Recent Developments

December 2024
In a move to enhance its commitment to transportation practices Hertz Global Holdings added a selection of electric vehicles to its Car Rental and Leasing services. This step aligns with the companys thinking approach, towards the future.
October 2024
Enterprise Holdings Inc., a player in the industry sector has increased its fleet of hybrid and zero emission vehicles to showcase theindustry'scommitment, to environmental sustainability.
August 2024
Avis Budget Group joined forces with leading technology companies to incorporate AI powered systems for vehicle upkeep. This move signifies a shift towards innovation, in the car rental and leasing industry.
The Car Rental and Leasing sector is adjusting to meet the changing needs of today's customers by incorporating technology such as applications and telematics to undergo a complete digital transformation. These technological advancements are targeted at enhancing customer convenience and cost effectiveness while improving the user experience in the industry landscape. Innovations, in vehicle technology are also influencing the market significantly.

Impact of Industry Transitions on the Car Rental And Leasing Market

As a core segment of the Automotive & Mobility industry, the Car Rental And Leasing market develops in line with broader industry shifts. Over recent years, transitions such as Transition Towards Digitization and Transition Towards Eco-Friendly Vehicles have redefined priorities across the Automotive & Mobility sector, influencing how the Car Rental And Leasing market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Transition Towards Digitization

The car rental and leasing sector is going through a shift towards digitalization as more people worldwide are using smartphones and the internet extensively nowadays. Major service providers are concentrating their efforts towards creating to use websites and mobile applications to enable customers to rent vehicles easily with minimal effort. This approach enhances the efficiency and convenience of car rental and leasing services significantly. Known rental companies are incorporating features like real time tracking of vehicles and swift reservation processes along, with mobile payment options into their mobile apps to cater to customer demands effectively. This shift, to technologies improves how customers interact with businesses and boosts efficiency in operations while also speeding up service delivery. This industry transition is expected to add $95.9 billion in the industry revenue between 2024 and 2030.
02

Transition Towards Eco-Friendly Vehicles

The increase in worries about the environment and stricter emission rules are pushing the shift towards friendly cars in the car rental and leasing sector. Customers are now seeking cars with reduced carbon footprints more than before and major players, in the industry are meeting this demand by adding hybrid and electric vehicles to their lineup. An interesting development is the growing popularity of leasing vehicles which not only only supports eco friendly efforts but also brings financial advantages through lower operational expenses.

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