Automotive NVH Materials Market
The market for Automotive NVH Materials was estimated at $3.0 billion in 2024; it is anticipated to increase to $5.3 billion by 2030, with projections indicating growth to around $8.4 billion by 2035.
Report Summary
Market Data
Methodology
Table of Contents
Global Automotive NVH Materials Market Outlook
Revenue, 2024
$3.0B
Forecast, 2034
$7.7B
CAGR, 2025 - 2034
9.9%
The Automotive NVH Materials industry revenue is expected to be around $3.3 billion in 2025 and expected to showcase growth with 9.9% CAGR between 2025 and 2034. The strong upward trend of the Automotive NVH Materials market highlights its growing importance in today's auto industry. This markets growth is mainly fueled by the increasing desire for quieter and more comfortable vehicles due to noise pollution regulations and ongoing advancements in automotive tech. Moreover; the increasing use of materials in vehicle production to enhance fuel efficiency also plays a vital role, in driving market expansion. The continued shift towards cars emphasizes the importance of using quality materials for noise and vibration control, in the markets long term significance.
Automotive NVHam Materials are components in vehicles aimed at minimizing noise and vibrations to improve the overall driving comfort and experience. These materials are widely used in vehicle areas such as the engine compartment and interior cabin. The growing preference for materials like hybrid foam and thermoplastic elastomers with excellent noise absorption and dampening features is fueling the need, for Automotive NVHam Materials.
Market Key Insights
- The Automotive NVH Materials market is projected to grow from $3.0 billion in 2024 to $7.7 billion in 2034. This represents a CAGR of 9.9%, reflecting rising demand across Vehicle Insulation, Soundproofing Components and Vibration Damping.
- Dow Chemical Company, 3M Company, ExxonMobil Corporation are among the leading players in this market, shaping its competitive landscape.
- U.S. and Germany are the top markets within the Automotive NVH Materials market and are expected to observe the growth CAGR of 7.2% to 10.4% between 2024 and 2030.
- Emerging markets including India, Brazil and South Africa are expected to observe highest growth with CAGR ranging between 9.5% to 12.4%.
- Transition like Shift towards Lightweight NVH Materials is expected to add $216 million to the Automotive Nvh Materials market growth by 2030.
- The Automotive NVH Materials market is set to add $4.7 billion between 2024 and 2034, with manufacturer targeting Door Panels & Floor Modules Applications projected to gain a larger market share.
- With
rising demand for comfort and luxury in vehicles, and
stringent regulatory norms for noise reduction, Automotive NVH Materials market to expand 157% between 2024 and 2034.
Opportunities in the Automotive NVH Materials
Collaborations and partnerships between NVHT materials market players and automotive OEM companies can have also a positive impact, on the industry landscape by fostering the creation of tailored NVHT solutions that improve vehicle comfort and performance significantly.
Growth Opportunities in North America and Asia-Pacific
North America holds a position in the Automotive NVN Materials market with a strong presence in the United States due to the major automakers and well established automotive supply chain in the region driving this dominance factor. The need for comfort and noise reduction in vehicles is pushing the demand for Automotive NVN Materials higher as manufacturers strive to enhance these elements for consumers. Competition, in the market is intense as significant players concentrate on creating cutting edge NVN materials to stand out amidst their peers. The market in this region is experiencing growth due to the increased use of technologies and strict regulations aimed at reducing noise, in vehicles.
The Automotive NVG Materials market in the Asia Pacific region is experiencing growth due to the increasing production of vehicles and the growing demand for luxury cars in countries like China and India. The competition in this region has intensified with a mix of local players vying for market share. Factors such as consumer awareness about vehicle noise control and vibration management also contribute to this growth. The market is further boosted by government support for the industry and advancements, in NVG materials technology.
Market Dynamics and Supply Chain
01
Driver: Rising Demand for Comfort and Luxury in Vehicles
The growing desire among consumers for luxurious features in cars has also sparked a rise in the adoption of Automotive NVG Materials. Crucial components that help minimize noise levels and vibrations while driving to improve the overall driving comfort and experience. This has also prompted automakers to incorporate these materials frequently into their vehicle designs with a special focus, on high end models; a movement poised to notably boost the market growth of Automotive NVG Materials in the near future.
Governments around the world are also introducing rules to decrease noise levels in vehicles. This is also leading car manufacturers to invest in NV— or noise/vibration/harshness— materials to meet these requirements. These materials prove successful in lessening engine noises as well as road and wind disturbances— the main culprits, for vehicle noise issues. Accordingly this regulatory drive is also expected to drive growth in the Automotive NVH Materials industry.
02
Restraint: High Cost of Advanced Automotive NVH Materials
The substantial expense associated with Automotive NVH Materials presents a notable hurdle to the markets expansion efforts. These materials are crafted to diminish noise levels and vibrations in vehicles by utilizing technologies and premium grade components which consequently lead to elevated manufacturing expenses. Consequently this results in retail prices for consumers at the end of the chain causing potential constraints on market demand particularly, within cost conscious markets.
03
Opportunity: Expanding Electric Vehicle Market and Technological Innovations in NVH Materials
The swift expansion of the electric vehicle industry poses an opportunity for the automotive NVHM sector. Naturally quiet electric vehicles create noise than traditional internal combustion engine vehicles prompting an increased need for NVHM materials to minimize noise and vibrations. Furthermore the transition to vehicles is projected to boost the automotive NVHM materials market growth notably in regions with high adoption rates of EVs, like Europe and Asia Pacific.
The market is seeing possibilities due to advancements in NVW materials particularly in lightweight and high performance options that cater to the rising need for improved fuel efficiency and vehicle performance leading to anticipated growth, in the market as these advanced materials are embraced and utilized further.
04
Challenge: Stringent Environmental Regulations
The production process of certain Automotive NVH Materials can have significant environmental impacts, leading to stringent regulations by environmental authorities. Compliance with these regulations often necessitates substantial investment in greener production technologies and practices, further escalating the overall cost of these materials. Additionally, the need for regular compliance checks and audits adds to operational complexities, potentially impeding market growth.
Supply Chain Landscape
1
Raw Material Acquisition
BASFDow Chemical Company
2
Material Processing
3MHuntsman International
3
Manufacturing
AutoneumSumitomo Riko Company
4
Distribution & End Use
FordGeneral Motors
1
Raw Material Acquisition
BASFDow Chemical Company
2
Material Processing
3MHuntsman International
3
Manufacturing
AutoneumSumitomo Riko Company
4
Distribution & End Use
FordGeneral Motors
Use Cases of Automotive NVH Materials in Vehicle Insulation & Soundproofing Components
Vehicle Insulation : Automotive NVH materials are widely used in vehicle insulation to reduce noise, vibration, and harshness. These materials, such as polyurethane and rubber, are primarily used in the underbody, engine compartment, and interior cabin for their sound-absorbing properties. Key players in this application include Autoneum and Sumitomo Riko, known for their innovative solutions and strong market position.
Soundproofing Components : Another significant application of automotive NVH materials is in soundproofing components. Materials like mixed fiber felt and foam are commonly used in door panels, headliners, and floor modules to minimize external noise intrusion. Top players in this segment include 3M and BASF, recognized for their high-quality products and market leadership.
Vibration Damping : Automotive NVH materials are also utilized for vibration damping in vehicles. Materials such as viscoelastic polymers and composite materials are applied to the chassis, engine mounts, and suspension system to reduce vibration. Prominent players in this application include DuPont and Covestro, acknowledged for their advanced technologies and strong market presence.
Recent Developments
The global market for Automotive NVH Materials has seen significant advancements in recent years. With the growing demand for comfort and noise reduction in vehicles, manufacturers are increasingly focusing on innovative solutions to mitigate Noise, Vibration, and Harshness .
December 2024 : Automotive NVH Materials manufacturer, AcoustiTECH, announced the launch of its new product line, specifically designed to reduce noise and vibration in electric vehicles
November 2024 : DowDuPont, a leading provider of Automotive NVH Materials, secured a significant contract from Tesla for supplying advanced NVH reduction materials for their upcoming models
October 2024 : BASF, a global leader in chemical production, unveiled its innovative range of Automotive NVH Materials, aiming to enhance the acoustic comfort in autonomous vehicles.
Impact of Industry Transitions on the Automotive NVH Materials Market
As a core segment of the Specialty Materials industry,
the Automotive NVH Materials market develops in line with broader industry shifts.
Over recent years, transitions such as Shift towards Lightweight NVH Materials and Adoption of Green and Sustainable NVH Materials have redefined priorities
across the Specialty Materials sector,
influencing how the Automotive NVH Materials market evolves in terms of demand, applications and competitive dynamics.
These transitions highlight the structural changes shaping long-term growth opportunities.
01
Shift towards Lightweight NVH Materials
The automotive sector is experiencing a change towards utilizing lightweight NVHas materials shifting focus due to the aim of improving fuel efficiency and minimizing carbon footprint impact felt through the surge in requests for substances, like polyurethane blends and foam based automotive NVHas elements which not only lessen the vehicles total weight but also offer top notch noise insulation and vibration dampening features that elevate the driving enjoyment level.
02
Adoption of Green and Sustainable NVH Materials
Another notable transition in the industry is the increasing adoption of green and sustainable NVH materials. With rising environmental concerns and stringent regulations, automotive manufacturers are now focusing on using NVH materials that are eco-friendly and recyclable. This shift towards sustainability is influencing the entire supply chain, with material providers now investing in research and development to produce NVH materials that are not only effective in noise and vibration control but also have a minimal environmental impact.