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Augmented Reality Cooking Apps Market

The market for Augmented Reality Cooking Apps was estimated at $816 million in 2024; it is anticipated to increase to $1.23 billion by 2030, with projections indicating growth to around $1.74 billion by 2035.

Report ID:DS1102055
Author:Ranjana Pant - Research Analyst
Published Date:
Datatree
Information Technology
Software & Platforms
Augmented Reality Cooking Apps
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Report Summary
Market Data
Methodology
Table of Contents

Global Augmented Reality Cooking Apps Market Outlook

Revenue, 2024

$816M

Forecast, 2034

$1.62B

CAGR, 2025 - 2034

7.1%

The Augmented Reality Cooking Apps industry revenue is expected to be around $874.2 million in 2025 and expected to showcase growth with 7.1% CAGR between 2025 and 2034. Given this remarkable growth trajectory, it is evident that Augmented Reality Cooking Apps embody a significant vogue and value proposition in our increasingly digital world. Among the key driving factors for this acceleration are the growing interest in home cooking and the push for digitalization, thanks to advancements in AR technology. The pervasive use of smartphones and improved data connectivity also pave the way for augmented reality applications to flourish, creating a thriving ecosystem for these innovative cooking apps.

Augmented Reality Cooking Apps stand at the intersection of cutting-edge technology and culinary enthusiasm. These apps anchor on enhancing the cooking experience by offering interactive recipes, virtual cooking classes, and personalized dietary suggestions, all wrapped in a vivid, immersive AR environment. They also provide a unique channel for food lovers, amateur chefs, and culinary professionals to learn, experiment, and excel at cooking preparation techniques.

Augmented Reality Cooking Apps market outlook with forecast trends, drivers, opportunities, supply chain, and competition 2024-2034
Augmented Reality Cooking Apps Market Outlook

Market Key Insights

  • The Augmented Reality Cooking Apps market is projected to grow from $816.2 million in 2024 to $1.62 billion in 2034. This represents a CAGR of 7.1%, reflecting rising demand across Recipe Instructions, Dietary Tracking, and Virtual Cooking Classes.

  • CookPad Inc., Tasty, KabaQ are among the leading players in this market, shaping its competitive landscape.

  • U.S. and China are the top markets within the Augmented Reality Cooking Apps market and are expected to observe the growth CAGR of 4.6% to 6.8% between 2024 and 2030.

  • Emerging markets including India, Mexico and South Africa are expected to observe highest growth with CAGR ranging between 8.2% to 9.8%.

  • Transition like Culinary Skills Improvement has greater influence in U.S. and China market's value chain; and is expected to add $45 million of additional value to Augmented Reality Cooking Apps industry revenue by 2030.

  • The Augmented Reality Cooking Apps market is set to add $804 million between 2024 and 2034, with manufacturer targeting Professional Chefs & Schools Application projected to gain a larger market share.

  • With

    increasing demand for interactive learning experiences, and

    Widespread Smartphone Penetration, Augmented Reality Cooking Apps market to expand 99% between 2024 and 2034.

augmented reality cooking apps market size with pie charts of major and emerging country share, CAGR, trends for 2025 and 2032
Augmented Reality Cooking Apps - Country Share Analysis

Opportunities in the Augmented Reality Cooking Apps

Consumers are showing increased interest in cooking at home, inspired by celebrity chefs and trending gourmet recipes. Augmented reality cooking apps could explore strategic collaborations with popular chefs, culinary shows, or prestigious culinary schools. This not only enhances the apps educational value but also increases its market appeal, potentially attracting a wider user base. High-profile partnerships could introduce unique recipes, technique demonstrations and even interactive cooking sessions, contributing to the substantial growth of this segment in the AR app industry.

Growth Opportunities in North America and Asia Pacific

The North American region is at the forefront of embracing the innovative application of Augmented Reality Cooking Apps, driven by increasing consumer interest in exploring new cooking techniques and recipes. The growing digitization of kitchen appliances and the advent of smart homes are boosting the demand for these apps. Notably, the competition in this region is intense, with major tech giants and start-ups striving to capture significant market shares. Tech savvy consumers, pervasive internet penetration, and the adoption of AR in diverse industries, present lucrative growth opportunities for Augmented Reality Cooking Apps in North America.
The Asia-Pacific region, with its rich culinary traditions and increasing technological adoption, forms a substantial market for Augmented Reality Cooking Apps. Rapid urbanization, higher disposable incomes, and a surge in smartphone usage are the key drivers in this region. Cultural diversity across countries presents opportunities for localized app content, offering traditional recipes using AR technology. However, the competition landscape is quite vibrant with major international and regional players exploring this uncharted territory. In particular, the expanding middle-class population with their preference for smart kitchen solutions, offers an untapped consumer segment for Augmented Reality Cooking Apps.

Market Dynamics and Supply Chain

01

Driver: Increasing Demand for Interactive Learning Experiences, and Emergence of 5G

The demand for practical and interactive learning also experiences is also on the rise, significantly propelling the growth of the Augmented Reality Cooking Apps market. These apps, through engaging virtual aids, simplify cooking processes, providing users with a real-time, step-by-step guide in their culinary endeavors. Their ability to provide visual representations of recipes substantially improves the users ability to understand and follow complex cooking instructions. The emergence of 5G technology is also set to dramatically boost the responsiveness, interactivity, and overall functionality of Augmented Reality Cooking Apps. The increased speed and reduced latency promised by 5G result in smoother, uninterrupted application performance, thereby enhancing user experience, a critical influencer in the adoption and market growth of these apps.
The widespread penetration of smartphones and the global drive towards the digitalization of information and services cumulatively influence the adoption rates of Augmented Reality Cooking Apps. These apps are also designed with user-friendly interfaces increasing manifold their acceptance amongst the digitally adept populace hungry for innovative mobile solutions.
02

Restraint: High Development Costs

The development of Augmented Reality Cooking Apps often involves sizable outlays. Given the comprehensive functionalities these apps provide, such as 3D food models and step-by-step visually enhanced directions, their development demands a significant amount of financial and human resources. This can hinder the entrance of new players in the market, thereby limiting the markets overall growth.
03

Opportunity: Capitalizing on Remote Learning Trend

The global pandemic has emphasized the importance and potential of remote learning platforms, and the surge in popularity is likely to continue post-COVID-19. Augmented reality cooking apps can take advantage of this by offering consumers a rich, immersive, and interactive learning experience. Detailed visual instructions and real-time interactive sessions can help enhance their cooking skills from the comfort of their homes. Regardless of the country, this application could drive significant growth in the industry as the demand for virtual learning and entertainment solutions accelerates.
04

Challenge: Technological Limitations

Despite the advancements in augmented reality, not only all users possess the necessary devices or hardware to fully utilize these cooking apps. Furthermore, issues such as app compatibility with different smartphone brands and models, as well as limited smartphone memory could decrease consumer interest, thereby obstructing market expansion.

Supply Chain Landscape

1

Idea Generation & Conceptualization

Google Inc.Apple Inc
2

Software Development & Programming

Microsoft CorporationUnity Technologies
3

App Publishing & Distribution

Google Play StoreApple App Store
4

End User Acquisition

Food Network Enterprises
Augmented Reality Cooking Apps - Supply Chain

Use Cases of Augmented Reality Cooking Apps in Recipe Instructions & Virtual Classes

Recipe Instructions : Augmented Reality Cooking Apps such as KitchAR provide a unique solution to new age cooking; they project step-by-step recipe instructions onto kitchen surfaces, allowing users to keep their hands free while cooking. Not only does this keep the process sanitary, but it also simplifies the cooking process, especially for complex recipes. KitchAR stands out as a leader within this application due to its intuitive user interface and broad database of diverse recipes.
Dietary Tracking : AR Dieting is an example of Augmented Reality Cooking Apps specializing in dietary tracking. The application utilizes AR technology to analyze the nutritional content of meals by scanning dishes using the devices camera. This helps users track their nutritional intake accurately, thus aligning with fitness goals and dietary needs more effectively. AR Dieting has maintained its market position by offering an accuracy-focused solution that helps users maintain a healthy lifestyle.
Virtual Cooking Classes : Apps like CookAR offer live, interactive cooking lessons in the comfort of the users kitchen. These lessons are conducted by professional chefs and can be tailored to the users skill level. CookAR has gained popularity by creating a virtual cooking classroom experience with AR, thus empowering users to learn and master new skills in a contemporary, attractive way.

Recent Developments

Augmented Reality Cooking Apps have revolutionized the culinary world through the introduction of an immersive digital environment. These applications offer a superior interactive experience, allowing users to visualize steps in recipes, measure ingredients accurately, and follow complex cooking techniques effortlessly. To add further, they have fostered an innovative space, bridging the gap between professional chefs and amateur cooks.

December 2024 : ARtaste, a leading provider in the augmented reality cooking apps market, launched its innovative Tastevision feature which provides users a virtual cooking experience within the comforts of their home cooking spaces. This development reflects a consumer demand for interactive and immersive home cooking solutions
October 2024 : In partnership with celebrity chefs, CulinaryAR app released its signature Cook-Along mode, enabling users to virtually cook side-by-side with their favorite chefs. Simultaneously, it highlights the emerging trend for personalized and celebrity-endorsed cooking experiences
August 2024 : CookingPro Vision, known for its adaptive augmented reality technology, introduced an intuitive feature that allows app users to adjust the recipe quantities according-to their needs.

Impact of Industry Transitions on the Augmented Reality Cooking Apps Market

As a core segment of the Software & Platforms industry, the Augmented Reality Cooking Apps market develops in line with broader industry shifts. Over recent years, transitions such as Culinary Skills Improvement and Streamlined Kitchen Management have redefined priorities across the Software & Platforms sector, influencing how the Augmented Reality Cooking Apps market evolves in terms of demand, applications and competitive dynamics. These transitions highlight the structural changes shaping long-term growth opportunities.
01

Culinary Skills Improvement

Undeniably, Augmented Reality has significantly impacted the culinary industry. The emergence of AR cooking apps has provided budding chefs and home cooks with a revolutionary means to hone their culinary skills. These augmented reality cooking apps visually guide users through each step of a recipe, replacing the need for cookbooks or video tutorials. Enhanced interactivity in learning not only streamlines the cooking process but can also promote greater confidence and enjoyment among users. With AR superimposing instructions in the users realworld view, understanding complex recipes and techniques becomes more intuitive.
02

Streamlined Kitchen Management

In addition, AR cooking apps have evolved from simple recipe guides to comprehensive kitchen management platforms. Modern apps allow users to perform a wide range of functions, including meal planning, nutritional tracking, ingredient sourcing, and automatic shopping list generation. By digitally mapping the user’s kitchen inventory, these apps can recommend recipes based on available ingredients, helping to reduce food waste. Furthermore, some apps integrate with smart kitchen devices, providing real-time cooking guidance, inventory updates, and expiration alerts. This holistic approach not only enhances convenience but also empowers users to make healthier choices and optimize their overall kitchen efficiency.