The FinTech competitive landscape consists of digital challengers and incumbent financial institutions that use innovation units and technology giants that enter the finance sector and platform providers who create ecosystems.
The global FinTech market features Stripe, PayPal, Ant Group, Adyen and Square (Block), Robinhood and Affirm as competitors while AWS, Microsoft Azure, Google Cloud provide financial services frameworks to their users. Traditional banks and insurers have started their modernization process by forming alliances, buying out companies and developing their own FinTech capabilities which they use to enhance their service offerings.
The market segment of regulatory technology firms exists alongside digital identity providers and blockchain infrastructure developers who operate in their own distinct areas. The competition between companies depends on their ability to deliver smooth user experiences together with secure systems, compliance with regulations and their ability to attract developers and their capacity to scale their infrastructure.